Results For "OPT"
259 News Found
Nila Spaces opts for roadblock DOOH advertising in Ahmedabad to promote its ‘VIDA’ project
In Digital OOH By M4G Bureau - December 21, 2022
The impactful campaign ran on the entire Times OOH network of 118 DOOH billboards
Welspun Quick Dry Towel branding writ large on Delhi Metro Blue Line rakes
In Campaigns By M4G Bureau - November 24, 2022
The brand has consistently opted for OOH formats to promote this product offering
Stellar Ace, Revez sign MoU to explore next-gen digital interactive media
In OOH News By Rajiv Raghunath - September 23, 2022
The opportunities include adoption of REVEZ’s Metaverse, Augmented Reality, Mixed Reality, Virtual Reality, and suite of cutting-edge technologies with 5G ready capabilities as part of Stellar Ace’s expansion into an omni-channel advertising ecosystem.
How Square Yards went conversational with a wink
In Campaigns By Prantika Ghosh - September 14, 2022
With the plethora of advertising options available today, the out-of-home advertising medium has evolved to be more conversational. Real estate brand Square Yards recently unleashed a quirky conversational campaign that managed to create quite a stir and high recall among the target audience.
Google makes DOOH inventory available in Display & Video 360 campaigns
In OOH News By M4G Bureau - August 29, 2022
Marketers will be able to activate, pause, and optimize digital out-of-home campaigns in near real time
Shoppers Stop's latest OOH drive
In Campaigns By M4G Bureau - June 17, 2022
Ikar Outdoor Advertising helped the brand deliver an impactful campaign across 15 cities using bold, unmissable media options.
‘Improved rail passenger amenities will create more commercial opportunities including advertising’
Sudhanshu Mani, Railway Consultant & Creator of Train 18 talks about the imperative of enhancing the quality of rail passenger amenities that in turn will open up new investment opportunities for media operators and attractive options for advertisers, in conversation with Rajiv Raghunath.
Ultraleap’s touchless tech available on BrightSign platform
In Digital OOH By Rajiv Raghunath - June 09, 2022
Touchless tech now optimised to work on BrightSign’s XT1144 media player for more immersive experiences
Swiftmile teams up with Place Exchange for programmatic options
In Digital OOH By Rajiv Raghunath - May 23, 2022
Swiftmile deploys light electric vehicle (LEV) charging platforms for scooters, e-bikes, and e-mopeds, coupled with a DOOH network
MCD to be unified to improve governance, transparency & optimum resource utilisation
In OOH News By Rajiv Raghunath - April 06, 2022
Municipal Corporation of Delhi, MCD, South Delhi Municipal Corporation, SDMC, North Delhi Municipal Corporation