Events
Even as the OOH markets in the southern region enter a new phase of growth, powered by digitalisation and transit infrastructure-led projects, there is immense scope for stepping up the business growth with industry’s deeper engagement with the brand marketers, planners & buyers, and indeed the regulatory authorities.
The 2nd edition of South India Talks OOH conference is designed to further the dialogue between the key OOH stakeholders of the southern region, and set the ground for a myriad win-win partnerships.
The event will have focused discussions and presentations that engage brand advertisers, media owners, and specialist agencies; to tech solution providers, other OOH solution providers, government bodies, and regulators.
The one-day conference South India Talks OOH, having as its main theme ‘The OOH Growth Accelerator’, will feature both state-specific sessions, as well as presentations and panels on key cross-cutting themes, such as, augmenting brand spends on OOH, long-term investments in DOOH, transit media growth opportunities, etc.
Date & Time:
2nd Feb 2024
Venue:
Grand GRT Convention Centre, Chennai
For Delegate Registration visit https://www.media4growth.com/events/south-india-talks-ooh-28#registration
Any further information contact:
Rahul Shinde: +91 98235 29429
rahuls@vjmediaworks.com
Vasanth S Sai
Film Writer & Director
Keynote: The art of story-telling: Essence of advertising
Vasanth S Sai is a highly accomplished Film Writer & Director. He has directed 14 feature films, 100 plus advertisement films and 15 documentary films. He has also written 70 short stories, and authored six books on filmmaking.
Gopi Krishnaswamy
Founder & CEO, Llama, Author, Teacher - Google Leadership Institute
Inspiration Capsule: Mindfulness for Sustained Success
Gopi Krishnaswamy is a zen practitioner, teacher, author and the Founder of Llama. He is a senior executive turned Mindfulness Meditation teacher who walked away from conventional corporate success into Zen, learning from many masters including Ekhart Tolle and living at Zen Master Thich Nhat Hanh’s Plum Village Monastery and training to become a teacher. He has over 25 years of corporate and entrepreneurial experience with leading global companies including his last full time role as a Managing Director with IDEO, the iconic design company.
Murugan S
CEO, Southern Health Foods
What's the RoI that OOH must deliver to advertiser?
Murugan S is the CEO of Southern Health Foods, a leading food and beverage company headquartered in Chennai. An avid marketer with a deep passion for mining consumer insights and building brands through storytelling, Murugan has worked with some of the best known companies in his 20-year professional career. He worked as Senior Vice President – Marketing with Jubiliant Foodworks before joining Southern Health Foods. Prior to that he was Assistant Vice President – Marketing with Kansai Nerolac Paints, Head - Marketing with Danone Waters, and Head – Marketing with Britannia Dairy Products. Murugan had an 8-year stint with Britannia Industries where he had started his career.
Dr Ashish Bajaj
CMO, Narayana Health
How OOH helps healthcare brands establish deep consumer connect
Dr Ashish Bajaj has over 13 years of experience in working with leading Healthcare and Mobility startups, amongst others.
Ranjit Kumar M
Head - Marketing, Digital and E-Commerce, Air India Express
What's the RoI that OOH must deliver to advertiser?
Ranjit Kumar M is a seasoned airline marketing leader with over 17 years of experience in creating and executing innovative marketing strategies that drive business growth, customer loyalty, and brand awareness. He is currently the Head of Marketing, Digital and E-Commerce at Air India Express, the low-cost subsidiary of Air India, where he leads a team of marketing professionals to manage the online and offline presence of the airline across domestic and international markets.
Himanshu Mehta
Director – Growth Marketing, BeepKart
Panel: What's the RoI that OOH must deliver to advertiser
Himanshu Mehta is Director – Growth Marketing with BeepKart, a full-stack auto e-commerce platform for buying and selling used 2-wheelers. In this role, Himanshu works on building BeepKart as a household brand that entails user insight mining, ideal customer profile building, developing brand videos’ strategy, new user acquisition, media spend planning and buying, among others.
Rohit Chopra
COO, Times Innovative Media Ltd
Panel: What will it take to double OOH business in southern markets
As an accomplished professional with over 23 years of experience in strategic leadership and operational management within the media industry, Rohit Chopra currently serves as the Chief Operating Officer at Times Innovative Media Limited, a subsidiary of The Times of India Group.
Nabendu Bhattacharyya
Founder, ideacafe.agency
Panel: What will it take to double OOH business in southern markets
Nabendu Bhattacharyya, Founder of ideacafe.agency is an OOH veteran with more than two decades of experience. Nabendu has a proven track record of building and scaling successful ventures. His last successful business was Milestone Brandcom, which got sold to Dentsu Aegis Network in 2015 – one of the largest deals in the out-of-home space in India.
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Jayesh Yagnik
CEO, MOMS Outdoor
Panel: What will it take to double OOH business in southern markets
Jayesh Yagnik, CEO of MOMS Outdoor, has over 20 years of domain experience, having started his career in OOH with TDI at a time when TDI was a market leader, controlling all the major airports across the country. He joined MOMS Outdoor in 2003 as Asst. Manager and rose to become the CEO. He took over the running of MOMS nationally in 2016 and since then there has been no looking back. Jayesh has been instrumental in making MOMS one of the most preferred agencies, not only for clients, but also for vendors.
Atul Shrivastava
CEO, Laqshya Media Group
Panel: What will it take to double OOH business in southern markets
Atul Shrivastava started his professional journey with Aditya Birla Nuvo Ltd in Kolkata, then switched to Shaw Wallace & Co. Ltd. in Delhi, and Som Distilleries & Brew Ltd in Mumbai and Bhopal before joining Laqshya Media Ltd as Regional Manager - North in 2002. He rose to the position of its CEO in 12 years. Starting from developing the Solutions business and developing outdoor assets in various cities across North India through tenders & lease arrangements, Atul took up the national role in 2011 as the COO of the company.
Praveen Vadhera
CEO, Indian Outdoor Advertising Association (IOAA)
The Future is Yet in Your Power: Embracing technology, Embracing Data
Praveen Vadhera, CEO of India’s apex OOH industry body Indian Outdoor Advertising Association (IOAA), commands 30+ years of agency experience in the realms of brand building, branding & design, OOH media, shopper marketing & retail design, behavioural analytics, experiential brand intervention, exhibitions and designing technology oriented solutions for brands.
Lekshumanan Annamalai
Co-Founder, Coral Media
Moderator: What's the RoI that OOH must deliver to advertiser?
Lekshumanan Annamalai, a distinguished figure in advertising & media with 20 years of veteran experience, is the Co-founder of Coral Media which was launched in 2010 in Bangalore.
