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Outdoor Asia (September 2024)

September 2024

Outdoor Asia (September 2024)

Outdoor Asia (September 2024) Issue Covers –
-The 18th OOH Advertising Convention (OAC) 2024.
-Key industry updates, including discussions on sustainability and leadership. You’ll also find highlights from the OOH Advertising Awards (OAA) 2024, where top achievements were recognised.
-The magazine features insights on audience measurement, digital trends, and the role of OOH in today’s market

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Sales Executive cum Coordinator, OOH Media

Key Responsibilities 1. Sales Execution Lead Generation and Prospecting Client Meetings and Presentations Sales Negotiation and Closing Reporting and Forecasting...

Business Head – OOH (South India)

ideacafe.agency is a new age dynamic through-the-line communication specialist agency. We’re seeking a Business Head OOH South to lead our...

Reporters/Content Writers

Job Type: Full Time Job Location: Bangalore

MARKETING EXECUTIVES WITH A FLAIR FOR WRITING

Job Type: Full Time Job Location: Bangalore, Mumbai
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Media Owners

Tenders5 days ago

Ad Media OOH secures exclusive advertising rights for Mumbai local trains and stations

The rights is for 10 key stations across Mumbai
Company News5 days ago

OAP transforms into OAP Mediatech, redefining the future of media solutions

This change marks the company’s evolution from a leading Out-of-Home (OOH) advertising agency into a comprehensive media solutions provider.
Alex Simpson, Operations Director and Joel Turner, Commercial Director, 75Media Alex Simpson, Operations Director and Joel Turner, Commercial Director, 75Media
Contracts & Investments6 days ago

75Media doubles its billboard portfolio

UK media owner acquires 595 new classic 48-sheet roadside billboards, ratcheting its total estate from 580 to 1,175
Praveen Vadhera, CEO of the Indian Outdoor Advertising Association (IOAA) Praveen Vadhera, CEO of the Indian Outdoor Advertising Association (IOAA)
Ad Policies & Regulations6 days ago

It’s premature to say we’re going to court: IOAA CEO on BMC’s draft outdoor ad policy

Praveen Vadhera, CEO of the Indian Outdoor Advertising Association (IOAA), raises strong concerns over the Brihanmumbai Municipal Corporation’s (BMC) draft...
Mumbai Metro train arriving at a station with passengers waiting on the platform. The train features an orange and silver design. The station is covered with a metal roof, and digital signboards are visible above the platform. Mumbai Metro train arriving at a station with passengers waiting on the platform. The train features an orange and silver design. The station is covered with a metal roof, and digital signboards are visible above the platform.
Tenders1 week ago

Mumbai Metro One invites Expression of Interest for branding and station naming rights

The proposals are to be submitted by September 18

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Showcase

Innovative Use1 week ago

Mumbai’s New Mira Road bqs a tribute to city’s famous Dabbawalas

This innovative project was commissioned by Unilever
Digital billboard on a roadside promoting Daawat Biryani rice, with the message "This Eid's Biryani, Only Daawat Biryani." Cars are passing by in front of the sign, and buildings are visible in the background. Digital billboard on a roadside promoting Daawat Biryani rice, with the message "This Eid's Biryani, Only Daawat Biryani." Cars are passing by in front of the sign, and buildings are visible in the background.
Campaigns2 weeks ago

Why billboards are bindaas in Melbourne

Adam Whitford, CEO, Civic Outdoor, Australia portrays the pervasive Indian culture writ large on the OOH canvas in the city
Building facade displaying multiple large Dove billboards promoting a hair mask product Building facade displaying multiple large Dove billboards promoting a hair mask product
Campaigns2 weeks ago

Dove hits 4,000 locations with OOH campaign for its new hair mask

The brand has unveiled a massive OOH campaign
Collage of images showing Cuticura advertisements inside a metro train. The ads are placed on walls and doors, featuring product images and a woman promoting the brand. Passengers are seen sitting and standing near the ads. Collage of images showing Cuticura advertisements inside a metro train. The ads are placed on walls and doors, featuring product images and a woman promoting the brand. Passengers are seen sitting and standing near the ads.
Campaigns2 weeks ago

Cuticura boards Kochi Metro trains to showcase new offerings

The Brand Sigma executes the campaign
Showcase2 weeks ago

The Media Ant executes comprehensive BTL campaign for Yakult’s new Yakult light mango flavour

The campaign is employed across Mumbai, Delhi, Bangalore and Gurugram

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DOOH

Digital Network5 days ago

oOh!media launches rebranded reo as omnichannel digital offering for retailers

reo is expanding its offering to capitalise on Australia’s booming retail media category which PwC estimates will hit $2.6 billion...
Digital Display5 days ago

The critical role of digital signage software in modern advertising

Rahul Shyokand and Dev Kartik Agarwal, co-founders of Wilyer share their inputs on the importance of digital signage software
Digital Display1 week ago

Crafting customised digital solutions: An insight into A-Digital Screen India

Nirdesh Tyagi, Director, A-Digital Screen India (ADSi) shares his insights on customisation in the LED industry
Mike Cooper, CEO, DOmedia Mike Cooper, CEO, DOmedia
OOH Adtech1 week ago

Artificial Intelligence: Time to get smarter

Mike Cooper, CEO, DOmedia argues that AI, like all new industries, needs some form of consolidation to deliver on its...
Campaigns1 week ago

Nutella marks a delicious DOOH presence

The campaign featured striking 3D anamorphic content, apart from traditional and DOOH displays
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