Charles Parry-Okeden, Co-Founder and Global CEO, Executive Channel Network & Independent Chair, OMA & MOVE Australia, addresses the question of OOH vs DOOH by sharing his...
Remi Roques, General Manager of Broadsign APAC, shares his strategic perspective on how programmatic DOOH is reshaping the industry and what media owners need to get...
Jun Sakurai, Head of OOH Business - Dentsu Japan, shares some insights from Dentsu Japan’s experience with data led approach to OOH and how it delivered...
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and treating OOH as a distinct and...
Gautam Gulati, Founder and CEO of Screenox Media, shared insights into the evolving landscape of DOOH advertising and how his company is staying ahead of the...
In a super competitive business landscape, what will it take for media owners to market their out of home advertising properties as brands in their own...
Rachana Lokhande discusses the challenges the Indian Out-of-Home (OOH) advertising industry faces in adopting a common currency, a standardised measurement system for evaluating and trading OOH...
After their recent success with the witty Prime Video OOH Campaign, Anuya Jakatdar, Co-Founder and Chief Creative Officer and Swati Dua, Co-Founder and Chief Operating Officer...
Ashish Limaye, CEO, Craving Digital highlights how technology is revolutionizing brand storytelling by enabling agility, personalization, and immersive experiences.
Aman Nanda, Chief Strategy Officer at Times OOH, highlights the transformative role of transit media and digital out-of-home (DOOH) in India's advertising landscape.