Campaigns
Swiggy Instamart dominates Gurgaon with “Giant Water Gun” OOH activation
The activation is executed by MOMS Outdoor
Swiggy Instamart has raised the bar for festive OOH advertising with a massive, truck-mounted water gun installation that has taken Gurgaon by storm. Executed in partnership with Madison OOH Media Solutions (MOMS), the campaign features a larger-than-life replica of a premium water blaster, effectively turning the city’s busy thoroughfares into a mobile celebration zone ahead of Holi.
The core of the campaign is a high-impact, 3D motorized installation mounted on a flatbed truck. Designed to mimic the high-tech “pichkaris” available on the Instamart platform, specifically premium brands like Spyra and NERF, the installation serves as a physical demonstration of the brand’s expansive festive catalog. By moving away from static billboards and into the realm of kinetic, mobile advertising, Swiggy has created a “stopping power” effect that forces commuters to engage with the brand in real-time.
Daily Newsletter
Subscribe to receive the latest OOH
industry updates
ITC’s Jaikishin Chhaproo joins OAC 2026 panel on the evolving role of modern marketers
Prateek Sinha of TheFifth.AI to decode how AI is rewriting the economics of OOH at OAC 2026
INNOCEAN India launches AI STUDIO to drive the next phase of local marketing
360 ONE unveils landmark brand installations at Mumbai’s Terminal 2
Why the real culprit is not reverse auction, but how it is used
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Blinkit in association with Kinetic India goes all Bollywood
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Sales Manager (Amritsar, J&K, Chandigarh, Mumbai, Vadodara, Udaipur, U.P.)
Orango has been involved in creating, building, reviving and growing brands. Orango builds powerful connections with their customers & people...
Sales Executive
Established B2B Media and Events Group VJ Media Works is looking for sales executives
Digital Marketing/Social Media Executives
Established B2B Media and Events Group VJ Media Works is looking for the following: Digital Marketing/Social Media Executives Location: Mumbai/Bangalore...
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Senior Copy Editor
No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...
Sales Specialist at BajuGali (OOH Advertising Company)
At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...
Britannia turns a billboard into a giant rusk for Toastea campaign
The campaign is executed by Coral Media
Trident welcomes Bharat Tex 2026 with immersive 3D BQS campaign in Delhi
The creative carries the message, "myTrident welcomes you to Bharat Tex 2026, July 14-17," while seamlessly integrating the brand's identity...
Meet Boston seals transatlantic friendship with Scottish Out of Home campaign
The seven day activation was planned through global OOH specialist billups and Allen & Gerritsen.
Sensodyne serves up immersive Wimbledon-themed OOH experience at London’s Borough Yards
The campaign has been created in partnership with Mural Republic
The billboard that stops, sprays & spritzes you!
Tower 28 installed the world's first hypochlorous acid-spraying billboard in downtown NYC- the SOS Spritz Stop - to promote its...
FatTail and Vistar Media partner to integrate DOOH Booking in AdBook
This partnership allows media owners to plan, book, and manage digital out- of-home (DOOH) inventory directly within their existing AdBook...
BackLite UK expands landmark series portfolio with Chiswick Towers addition
LeShuttle and Oura will be the first to advertise at the premium site, reaching nine million road users a month
Heineken translates soccer for America through contextual DOOH campaign
The campaign is created by LePub New York
Infonics Technologies installs four-sided LED display at Mizoram indoor sports stadium
The suspended four-sided LED display has been designed to deliver 360-degree visibility, enhancing the spectator experience while creating a new...
Department for Education UK launches ‘Do Something Big’ early years recruitment drive in Manchester
The campaign is created by Havas London and live across Ocean Outdoor's Loop Network with production handled by Prose on...
-
OACLG Electronics to showcase advanced DOOH display solutions at OAC Expo 2026
-
Campaigns
Trident welcomes Bharat Tex 2026 with immersive 3D BQS campaign in Delhi
-
TendersSri Garima Publicity secures exclusive advertising rights at Jammu Tawi railway station
-
PeopleMia by Tanishq appoints Sneha Kanukolanu as Marketing Lead
