OUTDOOR ASIA
June 2025
June 2025
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It’s Spotlight will exclusively manage and operate the mall’s complete advertising inventory, including OOH, DOOH, ATL, and BTL
The agency will help the brand maximize visibility through targeted marketing strategies and enhanced brand presence, ensuring greater reach and...
The agency will be responsible for both traditional and digital media mandate that includes TV, Print, Radio, Cinema, Outdoor and...
The agency will be responsible for handling the media strategy for HDFC Life.
This collaboration aims to leverage cutting-edge media planning and execution to enhance Narayana Health's outreach, fostering trust, accessibility, and impactful...
In an exclusive video interview with Media4Growth, Shekhar Narayanaswami, CEO, Times OOH offers a compelling perspective on the dynamic evolution...
He highlighted the significant transformation in OOH, from hand-printed billboards to the growing prominence of Digital Out-of-Home (DOOH), which now...
Geetanjali Sachwani, VP and Head of Marketing, Franklin Templeton shares her journey of navigating the industry, the unique strengths women...
Rachana Lokhande, founder of Glocal Bridge, shares how her upbringing shaped her perspective, empowering her to lead with equality, integrity,...
As part of Media4Growth’s Women’s Month series, we bring you insights from Amanda Dorenberg, CEO of Artshouse Media Group, a...
Spotlite complements this offering as a mobile ad intelligence powerhouse, delivering fresh prospecting and competitive data every 12 hours.
Total advertising revenue to grow by 9.5%
Denise Turner, CEO, Route (which provides audience metrics for OOH advertising in the UK) explains why outcomes need reliable inputs;...
This partnership is a pivotal to Alchemy Media’s growth strategy, automating and managing the business processes of their extensive portfolio...
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform...
The shift towards sustainable practices is not just a trend, but a fundamental transformation, driven by companies like Ecosigns and...
This groundbreaking endeavor is spearheaded by climate-tech startup Carbon & Whale.
This collaboration introduces a new era of carbon measurement and campaign optimization in the DOOH space
Messages will appear throughout the day in eight cities, supporting Earth Day’s 2025 positive action campaign to unite behind renewable...
Pinwheel platform allows agency partners to directly fund vetted environmental programmes
