Thursday, May 13, 2021
Saurabh Gupta, Director, Product, Ultraleap talks about technologies that enable spatial interaction between people and digital technologies to augment OOH advertising
The Piccadilly Lights activation features a 10 minute domination of the screen; in New York Times Square, the ad will appear on rotation for 24 hours.
Diversity, sustainability, programmatic and aligning with ecommerce are massive issues for the global OOH industry: Tom Goddard
The Outernet Marketing Innovation Group (OMIG), made up of regional brands that are running various types of pilot campaigns powered by Moving Walls’ automation and location media technologies, held an online session to discuss the need of a common Outernet currency
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