Campaigns1 day ago

Siddha Sky spotlights seamless connectivity with OOH campaign in Mumbai

The campaign is executed by Enroute Advertising

Campaigns1 day ago

Cars24 navigates Gurugram floods with real-world OOH boat activation

The activation's production was executed by Sakshi Advertising.

Campaigns4 days ago

Havells brings AI-crafted appliance range to life with OOH showcase in Delhi

The campaign is conceptualized and executed by Posterscope India with Sakshi Advertising being the production partner

Campaigns6 days ago

Apple embraces everyday chaos in new ‘Relax, it’s iPhone’ OOH campaign

The campaign subtly draws attention to features such as water resistance, Find My, and the device's overall durability without overtly...

Campaigns6 days ago

EUME brings its ‘100 Days of Gold’ campaign to life with airport installation at Mumbai T2

The luggage and travel accessories brand has transformed key spaces at Mumbai International Airport into experiential installations, inviting travellers to...

Company News1 day ago

How this bunch of students from NIT Rourkela is building an OOH marketplace

A team of second-year engineering students at NIT Rourkela has built HoardSpace, a marketplace for buying and selling outdoor advertising...

Creative Concepts1 day ago

BKT Tyres unveils brand installation at Mumbai International Airport (T2)

The experience is conceptualised by Infectious Advertising

People1 day ago

Sahil Gambhir joins Rapport Initiative as General Manager – OOH

Sahil Gambhir moves to Rapport Initiative from WPP Media, bringing over 15 years of experience across OOH, cinema and experiential...

Creative Concepts4 days ago

Netflix puts a man inside a billboard to promote ‘The Last House’

The immersive OOH activation transformed a Sunset Boulevard billboard into a fully furnished living space, blurring the lines between fiction...

OOH Adtech4 days ago

Broadsign released 2026 programmatic DOOH trends report

Drawing on full-year 2025 and Q1 2026 internal transaction data, the report, surfaces useful signals about what today’s buyers value...

OAC4 days ago

“OOH is an industry that’s always thrived on innovation”

As part of Candid Chats@Backstage OAC 2026, Media4Growth caught up with Prateek Sinha, Founder & Managing Partner of TheFifth.AI, for...

Creative Concepts5 days ago

Hershey’s transforms Mumbai Airport boarding gate into immersive brand experience

The branding is executed by AAHL Advertising

Contracts & Investments5 days ago

TVS Motor appoints Dentsu as consolidated media agency

Prior to this, Madison World held the account

OAC5 days ago

“X is all about finding the right connection”

At Candid Chats@Backstage OAC 2026, Kedar Ravangave, AI & Business Transformation Leader, shared his thoughts with Media4Growth on this year's...

OAC6 days ago

“Outdoor has to stop being treated as a commodity”

As part of Candid Chats@Backstage OAC 2026, Media4Growth caught up with Jayesh Yagnik, CEO, MOMS Outdoor, for a quick chat...