Sunday, January 24, 2021

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Campaigns

Watch it to feel it with Rado
Watch it to feel it with Rado

By Bhawana Anand - January 22, 2021

The OOH campaign by the Swiss watch brand was inspired by its latest deep green collection and created a striking presence across premium sites in multiple cities

Storia Foods partners with CASHurDRIVE for product sampling
Storia Foods partners with CASHurDRIVE for product sampling

By M4G Bureau - January 21, 2021

The beverage brand has tied up with CASHurDRIVE for the in-cab activity of product sampling among customers

Wagh Bakri brews new initiative to fight Covid19 spread
Wagh Bakri brews new initiative to fight Covid19 spread

By Pratima Pareek - January 21, 2021

The brand distributed green tea bags, sanitiser dispensers and shields to frontline Covid19 warriors

Bank of Baroda reaffirms customers’ confidence with an exclusive railway station branding
Bank of Baroda reaffirms customers’ confidence with an exclusive railway station branding

By Bhawana Anand - January 11, 2021

Dadar, a junction station has been zeroed upon as the branding destination to target Mumbaikars

Lionsgate India announces app launch with a big roar
Lionsgate India announces app launch with a big roar

By M4G Bureau - January 07, 2021

A 10-day OOH led activity is spread across Delhi and Mumbai

Tanishq sparkles with new ode to Earth
Tanishq sparkles with new ode to Earth

By M4G Bureau - January 05, 2021

Iconic, large format and cluster media have been utilised to bring out the beauty of the brand’s new collection of diamonds called ‘Moods of the Earth’

Meet the latest heavy lift champion: Amazon Prime’s Coolie No1!
Meet the latest heavy lift champion: Amazon Prime’s Coolie No1!

By Bhawana Anand - January 04, 2021

Ideated and handled by Active Media Innovations, the campaign successfully caught the audience attention

Just shout it out, says Dabur Stresscom campaign
Just shout it out, says Dabur Stresscom campaign

By M4G Bureau - December 30, 2020

The brand kicked off the ‘Shout Out Stress’, campaign to enable people work out their pandemic induced frustrations, through a soundproof scream booth mounted on top of a moving vehicle

Ferrero Rocher spreads  ‘Golden Experience’ at Airports
Ferrero Rocher spreads ‘Golden Experience’ at Airports

By M4G Bureau - December 29, 2020

The Christmas special campaign was deployed at Global Outdoor, JCDecaux Airport and Clear Channel International networks

JadeBlue taps into wedding season business with multi-city campaign
JadeBlue taps into wedding season business with multi-city campaign

By Pratima Pareek - December 22, 2020

The brand is also focussing on year-end sale promotions

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