Tuesday, May 18, 2021

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May 18, 2021

‘We augment the glory of Times Square’

Rafale Chang, CEO of New York-based Tiger Party which manages Times Square media assets partners advertising brands in creating great experiences on the DOOH screens

May 04, 2021

‘The demand for transparency has gone up in these Covid times’

Laetitia Lim, CEO of Quividi, one of world’s leading audience and campaign intelligence platform for DOOH and digital signage, talks about the changing contours of DOOH landscape in conversation with Rajiv Raghunath. Laetitia, who is also the Co-President of La French Tech Taiwan that promotes collaboration opportunities between France and Taiwan innovative ecosystems, sees huge scope for the convergence of DOOH and digital media.

March 22, 2021

‘Advertising when made accessible to SMEs will definitely bring revenues’

Srikanth Ramachandran, Group CEO, Moving Walls talks about the unique positioning of VideOOH.Deals platform

February 12, 2021

Now showing @ iMAX - Xiaomi's Mi11!

The tech giant showcases every frame of latest Mi11 smartphone on this circular OOH display

December 09, 2020

Go high, go bold, urges Skechers in new campaign

Executed by StreetTalk Skechers #OrginalsKeepMoving campaign is all about encouraging people to push their boundaries and scale new heights.

August 06, 2020

‘Experiential marketing, OOH can make a powerful combination’

Sophie Masson, President of San Diego-based GDX Studios, talks about the different facets of experiential marketing and what works best for advertising clients

July 25, 2020

OOH News Weekend Round Up

Find out what made headlines this week

July 18, 2020

OOH News Weekend Round Up

Find out what made headlines this week

July 13, 2020

‘Creating immersive, engaging, memorable OOH experiences’

Saurabh Gupta, Director, Product, Ultraleap talks about technologies that enable spatial interaction between people and digital technologies to augment OOH advertising

July 11, 2020

OOH News Weekend Round Up

Find out what made headlines this week

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