Results For "OPT"
259 News Found
Mumbai OOH: The New Maximum
In OOH News By Aayush Mohanan - May 31, 2023
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with a compelling bouquet of outdoor media options. Aayush Mohanan captures the insightful observations shared by leading Mumbai OOH media owners.
Optimus Prime stages audacious 3D take-over of BFI IMAX
In Digital OOH By Rajiv Raghunath - May 24, 2023
Ocean Outdoor creates biggest ever DeepScreen® canvas
Podhigai Ads wins exclusive Madurai Airport advertising rights up to 7 years
In OOH News By M4G Bureau - May 08, 2023
The exclusive advertising rights include Airport’s interior and exterior premium static and digital media branding options
Podhigai Ads wins exclusive Kochi Metro train branding rights up to 7 years
In OOH News By M4G Bureau - April 11, 2023
The exclusive advertising rights include metro train’s interior and exterior branding options which include exterior coach full wrap, interior panels options like posters, stickers and digital screens and many more
Punjab’s Creative OOH opts for Edge1 solutioning
In OOH News By M4G Bureau - March 20, 2023
The solutions are purported to deliver increased flexibility, creative capabilities, and a fully streamlined lifecycle
LED warranty: A guide to understand your coverage options
In OOH Solutions By - March 02, 2023
Sanket Rambhia, CEO of Xtreme Media, shares a ready reckoner on the aspects to be looked into when evaluating an LED warranty.
Volta Powers the US’ City of Irving’s community EV charging infra plan using PredictEV® services
In OOH News By M4G Bureau - February 17, 2023
PredictEV will provide data-driven insight into Irving’s optimal charging infrastructure strategy based on current and future EV driver needs
Times OOH bags exclusive 20-yr ad rights at GMR Goa International Airport, Mopa
In OOH News By M4G Bureau - February 13, 2023
“We have deployed a wide range of world-class media options that would cater to the contemporary and modern media objectives of local and international advertisers,” says Shekhar Narayanaswami, President, Times OOH.
Shell to acquire Volta in all-cash transaction valuing Volta at about $169mn
In OOH News By M4G Bureau - January 24, 2023
Vince Cubbage, Interim CEO, Volta, says, “Both Volta and Shell have a demonstrated ability to meet the changing needs of customers, and this acquisition will bring that experience together to provide the options that are needed as more drivers choose electric."
‘OOH organisations require deeper understanding of adtech applications’
In Viewpoints By Rajiv Raghunath - December 22, 2022
Initially, adtech firms faced challenges in acquiring technical skillsets for developing solutions, but that’s not the case anymore, says Srikanth Ramachandran, Group CEO, Moving Walls. Skillsets are much more required in areas like media product management, sales, and particularly for adoption and application of adtech solutions in OOH business. Edited excerpts of the interview with Rajiv Raghunath.