M4G Bureau
Aurangabad-based Media House Group bags rights for advertising on 100 city buses
By M4G Bureau - March 19, 2024
The rights have been secured for a 5-year period
Srishti Group forays into corporate park branding, bags 3-yr ad rights at TIDEL Park Coimbatore
By M4G Bureau - March 19, 2024
The advertising formats are diverse, from static and digital screen displays to experiential marketing activities.
DS Group's Pulse Candy partners with MOMS Outdoor to celebrate World Compliment Day by honouring Local Heroes!
By M4G Bureau - March 18, 2024
A number of billboards were displayed featuring the late Trilochan Singh Ji (Founder of Veerji Ka Dera), Raji Ashok Ji (Chennai's beloved 'Auto Akka'), Aditya Kumar Ji (aka 'Cycle Wale Guruji'), Anoop Khanna Ji (Founder of Dadi Ki Rasoi), Prince Mehra Ji (known as ‘Birdman’) and Ravi Shankar Ji (Founder of Roti Bank)
Xtreme Media: Illuminating the DOOH space with innovative solutions, experience centres
By M4G Bureau - March 15, 2024
The company caters to a wide spectrum of sectors, from retail and hospitality to entertainment and corporate communications.
Azazul Haque, CCO, Media.Monks to Co-Chair OAA 2024 Jury
By M4G Bureau - March 15, 2024
In a remarkably distinguished career, Azazul has worked with the top advertising agencies and brands that include Lintas Group, Bates, Publicis, Lowe, Mudra, McCann, Contract, Nescafe, Coke, Nestle Maggi, Domino’s Pizza, Dabur, Maruti Suzuki, Havells, ICICI Bank, Bajaj Auto, Star Plus, Milton, MP Tourism and Rajasthan Tourism.
2nd edition of DDX Asia to be held in Mumbai on Feb 21-22, 2025
By M4G Bureau - March 14, 2024
DDX Asia, the one-stop expo of digital display solutions for retail and OOH industries launched last year, will be organised in Hall no 5, Nesco Exhibition Centre, Goregaon, Mumbai.
Melanie Lindquist, MD, Talon Asia Pacific to address OAC 2024 in Bengaluru
By M4G Bureau - March 12, 2024
Melanie will be speaking on the theme --‘Beyond billboards - the new age of OOH’
Rallying around women’s health & wellness
By M4G Bureau - March 12, 2024
Rainbow Children's Hospitals & BirthRight, Marathahalli, Bengaluru conducts a roadshow aimed at raising awareness about women's health and well-being.
UP Govt examining road safety norms pertaining to roadside advertising
By M4G Bureau - March 11, 2024
The Indian Roads Congress protocol suggests that placement of hoardings to be determined by speed limit placed on each road
Bata unveils CGI OOH celebrating ‘Bata 500 Franchise Store Family in India’
By M4G Bureau - March 08, 2024
With the inauguration of the 500th Franchise store in Bengaluru, Bata India's retail footprint expands to 2,150+ stores nationwide
StackAdapt, Broadsign team up to streamline political pDOOH ad buys in the US
By M4G Bureau - March 08, 2024
Native support for Broadsign Auction Packages simplifies ad campaign execution across screens approved for political advertising and key audience segments
Omnichannel retail media platform Zitcha expands into Europe with new UK office
By M4G Bureau - March 07, 2024
Darren Jacobs and Dan Sands arrive at Zitcha as EMEA Sales Directors
Santosh Padhi ‘Paddy’ to Chair Jury of OOH Advertising Awards 2024
By M4G Bureau - March 07, 2024
The 18th edition of OOH Advertising Awards, formerly known as the Outdoor Advertising Awards, is designed to celebrate the most outstanding works executed in the period April 1, 2023 to March 31, 2024
Kshema General Insurance entrusts Mudramax with media duties to drive its ‘Extremes Se Suraksha’ mission
By M4G Bureau - March 07, 2024
The agency will craft and implement comprehensive media strategies across offline and online platforms
Will the wait for hoardings comeback on Bengaluru streets end soon?
By M4G Bureau - March 06, 2024
The new ad byelaws, awaiting state government nod, is expected to pave the way for larger roadside outdoor dislays