Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024

By M4G Bureau - July 19, 2024

Actor Manoj Joshi, a recipient of the prestigious Padma Shri Award, has appeared in over 102 feature films, portraying diverse roles that have resonated with audiences.

Dan Durling, MD, Alight Media to speak on Retail DOOH business trends & opportunities at OAC 2024

By M4G Bureau - July 19, 2024

With over 25 years’ experience in the media, digital, eCommerce and technology industry, Dan has a passion for continuous self-improvement, culture, stakeholder management, business transformation, team development and delivering results through service and creativity.

Nabendu Bhattacharyya, Founder & CEO, ideacafe to moderate brand panel discussion at OAC 2024

By M4G Bureau - July 18, 2024

Nabendu will be chairing the discussion on ‘Is DOOH ticking all the boxes for brands?’, with panel speakers - Rahul Tandon, Business Head (Commercial & Industrial), BPCL; Ashwath Swaminathan, CMO, Swiggy; Ashish Morone, SVP & Head- Brand Marketing communications, HDFC Bank; Pramod Patil, VP & Head - Media, Kotak Mahindra Group

27-time Billiards and Snooker World Champion Pankaj Advani to deliver the Valedictory Address at OAC 2024

By M4G Bureau - July 17, 2024

Pankaj Advani is a recipient of Padma Bhushan, Padma Shri, Arjuna Awards

Edge1 inks partnership with LA-based Alchemy Media

By M4G Bureau - July 17, 2024

This partnership is a pivotal to Alchemy Media’s growth strategy, automating and managing the business processes of their extensive portfolio that includes over 4,000 high-visibility static and digital billboards in 29 markets.

Bharat Media & Entertainment Group appoints Ranadeb Paul as South Head - OOH

By M4G Bureau - July 17, 2024

Prior to joining BMEG, Ranadeb held pivotal roles at Mantis Technologies, Kinetic Advertising India, and Mindscapes Maestros Events & Sports Management

Ashwath Swaminathan, Chief Growth & Marketing Officer, Swiggy to address OAC 2024

By M4G Bureau - July 16, 2024

Ashwath Swaminathan will be joining a panel discussion on the theme ‘Is DOOH ticking all the boxes for brands?’

Gas-o-fast ignites UP markets with anamorphic DOOH campaign crafted by ideacafe.agency

By M4G Bureau - July 16, 2024

UP is a priority market for Gas-o-fast with a current market share of 12% and growing steadily, states, Joy Chatterjee, Associate VP and Head of Sales and Marketing for Consumer Division, Mankind Pharma

BBMP Advertisement Bylaws 2024 to be unveiled shortly

By M4G Bureau - July 16, 2024

The urban local body sets sights on significantly augmenting its revenues from outdoor advertising

Asiaray bags exclusive media rights at 9 Shenzhen Metro lines

By M4G Bureau - July 15, 2024

Vincent Lam, Founder, Chairman and Executive Director of Asiaray, says, "This not only demonstrates our strong reputation and fruitful results in developing the Shenzhen market, but also marks a new stage of our in-depth services in the Guangdong-Hong Kong-Macao Greater Bay Area.”

96% of marketers, agencies in US planning to increase or maintain spending in the next 12 Months: DPAA Study

By M4G Bureau - July 12, 2024

The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech industries.

Pramod Patil, VP and Head of Media, Kotak Mahindra Group to address OAC 2024 in a session on DOOH advertising

By M4G Bureau - July 12, 2024

Pramod Patil joins a power-packed panel on the theme ‘Is DOOH ticking all the boxes for brands?’

Aashirvaad Atta unveils a timeless experience with ‘Rath Yatra - Through the ages’

By M4G Bureau - July 12, 2024

Launches ’Ratha Yatra Eka Aithiya’ campaign to showcase the timeless tales of Rath Yatra through an immersive 3-screen technology

Pikasso Italia secures exclusive DOOH ad concession at Bariblu Mall in Italy’s Bari province

By M4G Bureau - July 11, 2024

Bariblu's DOOH platform will be equipped with precise audience measurement provided by Admobilize software for the Starled and by Quividi software for the totems of the Channel network.

WOO heads for Milan for first in-person European Regional Forum

By M4G Bureau - July 11, 2024

WOO President Tom Goddard says, “The outlook for OOH in Europe is buoyant despite the various geopolitical issues and overtaking North America by value is a major achievement and step forward for the global industry.”