Vi John and Cupshup launch Vi John Premier League Campaign

By M4G Bureau - May 29, 2023

The personal grooming brand launched an extensive campaign which saw integration of online channels for increased engagement and impressions

CarDekho wows audiences with billboard innovations

By M4G Bureau - May 29, 2023

The stunning executions have been carried out by OOH major NS Publicity

Top honour for Xperia Group at Goafest’s Media Abby awards

By M4G Bureau - May 29, 2023

The OOH experiential agency won Gold in Innovative Use of Cinema

Hyundai Motor India launches digital float activations to take Grand i10 NIOS to the doorstep of hinterland households

By M4G Bureau - May 26, 2023

By deploying 36 digital floats, HMIL aims to cover 582 rural locations across 27 states

PPDS partners with AV service platform provider Userful

By M4G Bureau - May 26, 2023

The Partnership sees select Philips digital signage and dvLED displays become officially certified for the Userful Infinity Platform, bringing advanced control and secure management to enterprise customers and mission critical displays.

Celebrate excellence, says Siddharth Anand, GM – Marcom, Havells India who joins OAA 2023 Jury

By M4G Bureau - May 26, 2023

“OAA is an ideal platform for recognition of works of excellence,” states Siddharth

Saket Agarwal, GM – Brand & Marketing, D’Decor joins OAA 2023 Jury

By M4G Bureau - May 25, 2023

Saket is a seasoned marketing professional with 15+ years of experience, working with D’Décor and FCB

Girish Ahuja, Head of Marketing, Hamilton Housewares part of OAA 2023 Jury

By M4G Bureau - May 24, 2023

In his near 3-decade career, Girish has also worked with large organizations like TVS, Philips, Onida, Godrej and Videocon

Vadilal goes all in this summer with the launch of pan-India campaign of its ice creams

By M4G Bureau - May 23, 2023

As the summer reaches its peak, Vadilal has found the perfect opportunity to launch an OOH campaign to promote its range of sweet treats

Abhinav Iyer, SGM – Marketing & Strategy, Muthoot Group joins OAA 2023 Jury

By M4G Bureau - May 23, 2023

Abhinav has been the driving force behind Muthoot’s marketing initiatives for close to a decade

Apparel brand Bombas returns to OOH in NYC with messages about homeless people

By M4G Bureau - May 23, 2023

The campaign runs on JCDecaux NYC network

Media.Monks India CCO Azazul Haque to Co-Chair OAA 2023 Jury

By M4G Bureau - May 22, 2023

In a 2-decade career, Azazul has worked with Bates, Publicis, Lowe, Mudra, McCann and Contract on brands like Nescafe, Coke, Nestle Maggi, Domino’s Pizza, Dabur, Maruti Suzuki, Havells ICICI Bank, Bajaj Auto, Star Plus, Milton, MP Tourism and Rajasthan Tourism.

Full motion DOOH brand videos significantly boost sales, attract new customers:oOh!media study

By M4G Bureau - May 22, 2023

The study tracked the campaign effectiveness of non-FMCG brands using oOh! motion

Talon’s Grand Visual in key partnership with Whisk

By M4G Bureau - May 19, 2023

Grand Visual’s creative expertise combines with Whisk’s innovative technology platform.

Wieden+Kennedy India CCO Santosh Padhi (Paddy) to Chair OAA 2023 Jury

By M4G Bureau - May 18, 2023

Over the last 25+ years in the advertising world, Paddy has won over 200 international and over 300 local awards, multiple golds, and Grand Prix titles, making him one of the most awarded creatives in India.