Friday, August 19, 2022

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Digital OOH

Moving Walls partners with GroupM to deliver  automated, accountable DOOH across The Philippines
Moving Walls partners with GroupM to deliver automated, accountable DOOH across The Philippines

By M4G Bureau - August 12, 2022

This partnership enables us to enrich our suite of offerings in DOOH planning and extend further measurement capabilities to our clients, says Yasmin Mallari, Chief Investment Officer, GroupM Philippines.

Poland-based ChargeEuropa pilots cost-free EV charging network, plans footprints in cities across Europe, Asia and Latin America
Poland-based ChargeEuropa pilots cost-free EV charging network, plans footprints in cities across Europe, Asia and Latin America

By M4G Bureau - August 12, 2022

After officially its Warsaw-based pilot network in July, ChargeEuropa has secured a pipeline of over 1,000 locations for the next two years and joined forces with some of the world’s largest brands in sustainability including BMW, Netflix, Bolt and Opel.

Digital billboards enhance cityscape, contribute to smart living: Aman Nanda, CSO, Times OOH
Digital billboards enhance cityscape, contribute to smart living: Aman Nanda, CSO, Times OOH

By M4G Bureau - August 11, 2022

Aman Nanda highlights the transformative change that digital billboards bring about in a city

Edison Interactive integrates with Equativ to offer vertically integrated ad solutions for both supply- and demand-side clients through interactive DOOH
Edison Interactive integrates with Equativ to offer vertically integrated ad solutions for both supply- and demand-side clients through interactive DOOH

By M4G Bureau - August 08, 2022

Partnership brings ad partners to hospitality, on-display entertainment in Edison Interactive's uniquely delivered content solution designed for locations previously unreachable.

Atmosphere engages SpringServe to power pDOOH campaigns
Atmosphere engages SpringServe to power pDOOH campaigns

By M4G Bureau - July 28, 2022

Atmosphere will leverage SpringServe’s ad serving technology to deliver high quality video ad experiences in public spaces

Broadsign extends programmatic ecosystem with Broadsign Reach Header Bidder
Broadsign extends programmatic ecosystem with Broadsign Reach Header Bidder

By M4G Bureau - July 20, 2022

Solution helps media owners maximise monetisation opportunities by consolidating demand from multiple supply-side partners

Wallop Advertising to operationalise large curved DOOH screen in Mumbai shortly
Wallop Advertising to operationalise large curved DOOH screen in Mumbai shortly

By Rajiv Raghunath - July 06, 2022

The DOOH media asset has been put up at a busy traffic junction in the vicinity of the Bandra-Kulra Complex (BKC)

UK’s CO2e emissions to be displayed live for first time using satellite technology
UK’s CO2e emissions to be displayed live for first time using satellite technology

By Rajiv Raghunath - July 01, 2022

Climate tech start-ups Doconomy and Kayrros have launched ‘The 2030 Forecast’, a first of its kind climate literacy initiative that uses outdoor digital displays to show a weekly snapshot of carbon emissions footprint from energy, industry, road transportation and domestic aviation.

Ocean Outdoor presents 1st real world & metaverse collaboration through DOOH
Ocean Outdoor presents 1st real world & metaverse collaboration through DOOH

By Rajiv Raghunath - June 29, 2022

Digital art experience with Immersive KIND celebrates 50 Years of Pride

pDOOH platform The Neuron launches DOOH Design Studio
pDOOH platform The Neuron launches DOOH Design Studio

By Rajiv Raghunath - June 29, 2022

The DOOH Design Studio is a specialist digital billboard creative design studio

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