Tuesday, September 22, 2020

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Digital OOH

Ancestry® beams a nostalgic showcase of illuminated signs on Piccadilly Lights
Ancestry® beams a nostalgic showcase of illuminated signs on Piccadilly Lights

By Rajiv Raghunath - September 14, 2020

The Piccadilly Lights activation is aligned with the 80th anniversary of The Blitz and forms part of Ancestry’s UK wide integrated commemorative campaign

TPS Engage, art tech company d’strict craft spectacular, contextual DOOH
TPS Engage, art tech company d’strict craft spectacular, contextual DOOH

By Rajiv Raghunath - September 14, 2020

The two companies are now offering their clients a unique opportunity to combine exceptional visuals with dynamic delivery technology

Verizon Media partners Broadsign to extend programmatic omnichannel offering
Verizon Media partners Broadsign to extend programmatic omnichannel offering

By Rajiv Raghunath - September 02, 2020

Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience

Orienta Cine Advertising installs largest LED screen inside Mumbai mall
Orienta Cine Advertising installs largest LED screen inside Mumbai mall

By M4G Bureau - September 01, 2020

The Infinite screen offers an innovate advertising solution to brands for mall branding

Cortina Productions signs up Ultraleap for touchless tech
Cortina Productions signs up Ultraleap for touchless tech

By Rajiv Raghunath - August 20, 2020

The technology will allow future visitors at museums and exhibitions to control interactive content without touching public surfaces or buttons

Eurosport, Ocean Outdoor revisit Olympic Games London 2012 on Piccadilly Lights
Eurosport, Ocean Outdoor revisit Olympic Games London 2012 on Piccadilly Lights

By Rajiv Raghunath - August 05, 2020

Showcase marks day of postponed Olympic Games Tokyo 2020 Closing Ceremony

Italy’s Media One engages Broadsign for DOOH transformation
Italy’s Media One engages Broadsign for DOOH transformation

By Rajiv Raghunath - August 05, 2020

Media One is adopting Broadsign’s Ayuda platform to streamline static and digital operations, enhance sales capabilities, and power digital displays across Italy

AdOnMo join hands with Adways to manage digital billboard in Hyderabad
AdOnMo join hands with Adways to manage digital billboard in Hyderabad

By M4G Bureau - August 04, 2020

The tech-company, offering taxi topper fleet media, boosts its portfolio with two digital screens and seven other FOB media.

Moving Walls appoints D Sriram to Its Advisory Board
Moving Walls appoints D Sriram to Its Advisory Board

By M4G Bureau - August 03, 2020

Sriram has over 30 years of experience in the media and advertising industry across Asia

Foodpanda Philippines uses traffic, weather signals to run contextual DOOH programmatic campaign
Foodpanda Philippines uses traffic, weather signals to run contextual DOOH programmatic campaign

By M4G Bureau - July 28, 2020

The campaign was executed by DOOH adtech company Moving Walls with Metropolis Media

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