Tuesday, June 18, 2024

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Digital OOH

Ocean Outdoor launches super-sized DOOH screen in Cardiff
Ocean Outdoor launches super-sized DOOH screen in Cardiff

By Rajiv Raghunath - June 06, 2024

Ocean’s first Welsh location extends its XL Network fleet of 24 connected DOOH roadside screens which are at least 1.5 times larger than a standard 48-sheet

Ocean Outdoor & MC Saatchi invite the people of UK to support The Big Help Out
Ocean Outdoor & MC Saatchi invite the people of UK to support The Big Help Out

By M4G Bureau - May 29, 2024

The OOH campaign is appearing across Ocean’s The Loop networks in Manchester, Birmingham and Edinburgh and on selected large format screens in 10 UK cities.

‘OOH Expo 2024 is a platform to drive awareness’
‘OOH Expo 2024 is a platform to drive awareness’

By M4G Bureau - May 28, 2024

Venkatesh Sanjeeva, Director - CEO at Radiant Synage tells Media4Growth why there is a need for a platform like OOH Expo and how the company will be leveraging it to communicate its positioning as a trusted partner in a client’s digital signage journey.

Khushi Advertising unveils 3D Anamorphic content for McDonald's India (West & South)
Khushi Advertising unveils 3D Anamorphic content for McDonald's India (West & South)

By Sakshi Sanghavi - May 23, 2024

This campaign marks the first use of such advanced technology for a McDonald's campaign in the region

Ocean Outdoor marks 100 days to go with ParalympicsGB
Ocean Outdoor marks 100 days to go with ParalympicsGB

By M4G Bureau - May 21, 2024

Eight official Team GB fan zones are announced

Zitcha appoints Josh Forsyth as sales lead to drive retail media growth across APAC
Zitcha appoints Josh Forsyth as sales lead to drive retail media growth across APAC

By M4G Bureau - May 20, 2024

Forsyth joins Zitcha after more than eight years working in senior sales, partnerships and operations roles for major adtech businesses including Yahoo, The Trade Desk and Vistar Media.

£100,000 DOOH ad space for Grand Prix winner of Ocean Outdoor’s 2024 digital creative competition
£100,000 DOOH ad space for Grand Prix winner of Ocean Outdoor’s 2024 digital creative competition

By M4G Bureau - May 16, 2024

13 Gold prize winners selected from among winners of the national Digital Creative Competition will go forward to compete for the ultimate prize – the Ocean Grand Prix

Zitcha, Venvee join forces to create an out of the box retail media product
Zitcha, Venvee join forces to create an out of the box retail media product

By M4G Bureau - May 13, 2024

Troy Townsed, CEO, Zitcha says the collaboration with Venvee is a major advance for in-store retail media

JSPL marks strong brand presence at Mumbai, Kolkata airports with ‘The Steel of India’ campaign
JSPL marks strong brand presence at Mumbai, Kolkata airports with ‘The Steel of India’ campaign

By M4G Bureau - May 07, 2024

The campaign has been strategically deployed across departures and arrivals of domestic and international terminals, capturing the attention of 100% of passengers traveling nationally and internationally.

Ocean Outdoor unveils The Loop at Battersea Power Station
Ocean Outdoor unveils The Loop at Battersea Power Station

By Rajiv Raghunath - May 07, 2024

Launch partners include Under Armour, Pepsi, Universal and R.E.M. Beauty

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