Wednesday, April 24, 2024

Advertisement

Digital OOH

Florida-based Ballyhoo Media donates over $100,000 in billboard ad grants to 9 local small businesses
Florida-based Ballyhoo Media donates over $100,000 in billboard ad grants to 9 local small businesses

By Rajiv Raghunath - January 15, 2024

“As a small business ourselves, we understand that a little support can have a lasting impact,” says Adam Shapiro, President and CEO of Ballyhoo Media

Up Media elevates advertising demand opportunities with LMX partnership
Up Media elevates advertising demand opportunities with LMX partnership

By M4G Bureau - January 11, 2024

LMX announces dynamic partnership with Thailand's top elevator DOOH media owner, Up Media

‘DOOH presents a compelling case for brands to invest more’
‘DOOH presents a compelling case for brands to invest more’

By Rajiv Raghunath - January 09, 2024

Haresh Nayak, Founder & CEO, Connect OOH Inc. says that DOOH's dynamic, targeted, and measurable nature aligns with modern marketing needs, attracting brands seeking interactive, data-driven, and engaging advertising solutions.

‘OOH advertisers are growing in number’
‘OOH advertisers are growing in number’

By Rajiv Raghunath - January 05, 2024

Abhijit Sengupta, CEO, OAP also underlines the imperative of balancing media supply with demand

UK OOH specialist 75Media appoints Matt Connolly as Financial Controller
UK OOH specialist 75Media appoints Matt Connolly as Financial Controller

By M4G Bureau - January 04, 2024

Paul Inman, MD, 75Media, says: “As we scale up it makes sense to bring in more specialists to free up other senior staff to do what they do best.”

Tiger Party once again orchestrates New Year’s Eve countdown in Times Square
Tiger Party once again orchestrates New Year’s Eve countdown in Times Square

By Rajiv Raghunath - January 03, 2024

From behind the New Year’s eve ball drop, Tiger Party offers a close look at how DOOH solution amplifies commercial potential

Qatar’s Elan Media to integrate DOOH inventory with LMX SSP
Qatar’s Elan Media to integrate DOOH inventory with LMX SSP

By M4G Bureau - January 03, 2024

Jaber Al Ansari, ELAN Group CEO, says: “This move aims to establish a robust programmatic media buying model in Qatar."

Posterscope India makes waves with ‘Aquaman and the Lost Kingdom’ innovation in the sea
Posterscope India makes waves with ‘Aquaman and the Lost Kingdom’ innovation in the sea

By M4G Bureau - December 29, 2023

“We went beyond conventional DOOH methods and introduced a colossal sculpture in the heart of the Arabian Sea, creating a buzz that rippled through the city,” says Posterscope India MD Imtiyaz Vilatra

Digital cheer for urban millennials: Honor Smartphone & TagTalk Media's 2-wk holiday fiesta for Honor 90 5G
Digital cheer for urban millennials: Honor Smartphone & TagTalk Media's 2-wk holiday fiesta for Honor 90 5G

By M4G Bureau - December 21, 2023

Campaign has been rolled out in major metros that include Delhi, Mumbai, Bengaluru, and Pune, on 200+ displays

KL-based Unicom Marketing launches pDOOH on LED trucks powered by LMX
KL-based Unicom Marketing launches pDOOH on LED trucks powered by LMX

By M4G Bureau - December 21, 2023

Unicom uses the LMX CMS to dynamically manage and tailor content

Advertisement
Advertisement
Advertisement
Have You Say
Advertisement