Monday, September 28, 2020

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Digital OOH

Talon’s DOOH campaign #SendingLove reaches Mumbai airport
Talon’s DOOH campaign #SendingLove reaches Mumbai airport

By M4G Bureau - June 26, 2020

The campaign, supported by Times OOH in India, has been display at Terminal 2, Mumbai international airport to spread love and unity messages

AdQuick.com unveils new programmatic DOOH software for DSPs
AdQuick.com unveils new programmatic DOOH software for DSPs

By M4G Bureau - June 25, 2020

With the help of new demand-side platform, the marketers can execute real-time campaigns with an access over 500,000 digital screens by the end of 2020

CEN Media Group embraces Ultraleap touchless solutions for DOOH cinema network
CEN Media Group embraces Ultraleap touchless solutions for DOOH cinema network

By Rajiv Raghunath - June 18, 2020

As cinemas reopen and respond to life post-COVID-19, the touchless technology will allow brands to continue to engage with consumers in a safe and responsible way

Podhigai Ads installs new digital screens
Podhigai Ads installs new digital screens

By Ria Banerjee - June 15, 2020

The company has a vision to earn a significant market share in the DOOH market by 2022

WooHoo Screens strengthens with new DOOH media
WooHoo Screens strengthens with new DOOH media

By Pray Jani - June 11, 2020

WooHoo Screens invests in additional assets post lockdown to expand its DOOH network

Broadsign partners creative & tech firms to dispel fears with ‘DEFEATED’ campaign
Broadsign partners creative & tech firms to dispel fears with ‘DEFEATED’ campaign

By Rajiv Raghunath - June 11, 2020

Broadsign joins hands with Creative Conscience, L&Co, Voodooh, others for the DOOH campaign

Moving Walls in pact with global mobile location data player Quadrant
Moving Walls in pact with global mobile location data player Quadrant

By M4G Bureau - June 08, 2020

The partnership will allow Moving Walls to tap into Quadrant’s globally compliant location data across multiple markets

Clear Channel Singapore launches OutSmart programmatic and smart planning tool
Clear Channel Singapore launches OutSmart programmatic and smart planning tool

By M4G Bureau - June 04, 2020

OutSmart Pro and OutSmart Pin will be launched on 1st July 2020.

Portugal’s TOMI smart city displays go touchless
Portugal’s TOMI smart city displays go touchless

By M4G Bureau - June 03, 2020

The user need to read the QR Code on the screens with a smartphone to explore all the contents (news, events, points of interest, public services, transport) or even take a photo

Moving Walls acquires Ahoy’s ad-tech platform to strengthen location-based advertising stack
Moving Walls acquires Ahoy’s ad-tech platform to strengthen location-based advertising stack

By Rajiv Raghunath - June 02, 2020

Ahoy’s mobile advertising capabilities will become part of both Moving Walls’ OOH planning platform and Location Media Xchange (LMX)

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