Vodafone Cycling Marathon 2015 rides on Bengaluru's OOH landscape

In OOH News By VJ Media Bureau - March 13, 2015

Kinetic India executed the 45-day campaign that was spread over 1 lakh sq. ft of OOH space in the city

Portea Medical builds looming presence in the outdoor

In Campaigns By VJ Media Bureau - March 12, 2015

Kinetic India has executed the 4-city campaign. The brand's OOH presence was created at important and strategic footfalls/traffic locations, key arterial roads, toll gate points, corporate hubs, major residential apartments and corridors connecting IT hubs and CBDs.

Reach Mobile goes outdoor to reach out to target audience

In Campaigns By Nabamita Chatterjee - March 10, 2015

Posterscope India has executed the campaign, covering eastern region including Kolkata, Rest of Bengal, North Bengal, Odisha, Bihar and the North East.

DDB MudraMax-Experiential crafts signature bat campaign for LG

In Campaigns By Bhawana Anand - March 04, 2015

LG brought the game closer to the cricket fans and gave them a platform to share their wishes directly to their favourite team

IDBI Federal builds OOH visibility for'Lifesurance Whole Life'

In Campaigns By Bhawana Anand - March 03, 2015

Posterscope India conceptualized and executed the OOH campaign, using 350+ media units and 200+ unique artwork adaptations

Mounthill Realty showcases'The Pyramid' in Kolkata

In Campaigns By Nabamita Chatterjee - March 02, 2015

Balaji Ads executed the campaign using more than a hundred hoardings in and around the city to promote the residential project

STAR Sports showcases 4K content to cricket fans at Delhi, Mumbai airports

In OOH News By Bhawana Anand - February 26, 2015

Times OOH executed the branding campaign for a period of one month

B Natural makes an impactful OOH splash in Bengaluru

In Campaigns By Rajiv Raghunath - February 26, 2015

Crossroads executed the 21-day campaign in the city in a highly creative fashion, keeping in view the target audience

National Geographic goes outdoor to celebrate the spirit of Mumbai

In Campaigns By Jubilee Cardozo - February 23, 2015

Bright Outdoor Media executed the OOH campaign

'Traffic counts are a good starting point for OOH accountability'

In Viewpoints By M4G Bureau - February 23, 2015

Mark Henning, Head of Media & Digital, AMAP, Millward Brown explains that the requirement of metrics is not only to justify the campaign but also to retain and grow budgets, whereas his Indian clients are using research just to identify channel choice and media weights.