IOAA announces competition for OOH media campaign on'Swachch Bharat'

In OOH News By VJ Media Bureau - April 17, 2015

The campaign will be exclusively displayed on OOH media like hoardings and bus shelters all over India during the time they are not booked for commercial advertisements.

Kotak Mahindra Bank launches high-decibel OOH campaign post merger

In Campaigns By VJ Media Bureau - April 16, 2015

MOMS planned ubiquitous presence for the bank in the outdoor to create an impactful impression in the minds of Kotak Mahindra and ING Vysya customers

JadeBlue goes to 11 cities to showcase summer collection

In Campaigns By Nabamita Chatterjee - April 14, 2015

The brand has taken up more than 50 sites for two months using formats like billboards, kiosks, and standees for the campaign

Cheil India, Posterscope pick outdoor awards at Goafest 2015

In OOH News By VJ Media Bureau - April 10, 2015

Cheil India bagged the Gold for the Halonix Safer City Project campaign done for Halonix brand, whereas Posterscope bagged the Bronze for'Doodh Morning = Good Morning' campaign executed for Mother Dairy brand

Pepperfry frames its offerings in the outdoor

In Campaigns By Bhawana Anand - April 10, 2015

Milestone Brandcom executed the high-decibel campaign

Kotak Securities urges investors to'Trade with the best'

In Campaigns By VJ Media Bureau - April 09, 2015

MOMS Outdoor Media Solutions planned and executed the campaign in Mumbai

Lodha Group builds domineering OOH presence for'The Park'

In Campaigns By VJ Media Bureau - April 08, 2015

MOMS Outdoor Media Solutions executed the campaign in Mumbai, targeting the A+ category audience

Kinetic India crafts a healthy OOH presence for Yakult

In Campaigns By Bhawana Anand - April 07, 2015

Kinetic India executed the campaign in Mumbai using mainly bus shelters

Vodafone M-Pesa: Evangelising mobile wallets via onground engagements

In Viewpoints By M4G Bureau - April 07, 2015

Vodafone has launched a countrywide campaign to build consumer awareness of the ease of using mobile wallets through their service M-Pesa. Suresh Sethi, Business Head, M-Pesa, Vodafone India talks about the campaign in conversation with Outdoor Asia's Nabamita Chatterjee. Edited excerpts:

KFC creates an appetising OOH campaign

In Campaigns By Bhawana Anand - April 06, 2015

The agency designed a high-decibel outdoor campaign to capture prime South cities for the brand