Friday, March 29, 2024

Advertisement

Campaigns

Rajarhat Central draws attention with OOH campaign
Rajarhat Central draws attention with OOH campaign

By Nabamita Chatterjee - December 29, 2014

Mounthill Realty launched an extensive OOH campaign for their latest retail project at Rajarhat. The major advertising planning went to outdoor for creating a buzz about the new retail destination.

Thomas Cook goes outdoor to promote Mexico Tourism
Thomas Cook goes outdoor to promote Mexico Tourism

By Jubilee Cardozo - December 24, 2014

Global Advertisers executed the campaign

Microsoft Lumia 730 grabs attention through OOH
Microsoft Lumia 730 grabs attention through OOH

By Bhawana Anand - December 23, 2014

Posterscope India created and executed an OOH campaign to build familiarity with the Windows OS and capabilities of Lumia devices, creating meaning for Lumia 730 as family of devices that empower people to make things happen.

AmEx reaches out to the masses through Mumbai Metro One
AmEx reaches out to the masses through Mumbai Metro One

By Jubilee Cardozo - December 22, 2014

The American Express campaign at Mumbai Metro One is impactful during morning traffic hours, where about 10-15 people halt every half hour to show interest in connecting and knowing more about Amex.

IndiaMART boards DMRC for an impactful OOH journey
IndiaMART boards DMRC for an impactful OOH journey

By Bhawana Anand - December 19, 2014

IndiaMART, an online marketplace, has wrapped the entire Delhi Metro train on the Yellow Line route, plying between Jahangirpuri and HUDA City Centre

RED FM tunes into outdoor to promote'Raunac Ki Dilli - 10 Lakh Tere Haath'
RED FM tunes into outdoor to promote'Raunac Ki Dilli - 10 Lakh Tere Haath'

By Bhawana Anand - December 17, 2014

The three-week outdoor campaign to support 93.5 Red FM's initiative'Raunac Ki Dilli - 10 Lakh Tere Haath,\' was executed at key intersections on the arterial roads, connecting roads of NCR towns & key markets in Delhi NCR besides media on metro stations/trains.

Amira connects with customers through Biryani Festival in Noida
Amira connects with customers through Biryani Festival in Noida

By VJ Media Bureau - December 17, 2014

At the two-day Biryani festival, more than 20,000 people served Biryani made from Amira rice. The unprecedented pre-event buzz saw almost 1000 people register online to participate in fun activities at Amira Stall.

Vodafone targets large migrant population in Delhi NCR
Vodafone targets large migrant population in Delhi NCR

By Bhawana Anand - December 15, 2014

Along with conventional billboards, transit media was used in a major way for the campaign.

Aaj Tak rolls out innovative, cluster branding to promote'Agenda Aaj Tak'
Aaj Tak rolls out innovative, cluster branding to promote'Agenda Aaj Tak'

By Bhawana Anand - December 11, 2014

The campaign, executed by Zenith Outdoor and Alakh Advertising and Publicity, features innovations on some 65-70 sites

Blenders Pride makes a big style statement in the outdoor
Blenders Pride makes a big style statement in the outdoor

By VJ Media Bureau - December 11, 2014

The high impact outdoor campaign blended with innovative onground consumer engagement created buzz across.

Advertisement
Advertisement
Advertisement
Have You Say
Advertisement