Campaigns
ACC Cement grabs eyeballs in Patna with innovation
By Nabamita Chatterjee - March 17, 2015
Executed by Brite Neon Signs (P) Ltd for ACC, the innovation was strategically located to draw the attention of the large number of people on the road who would halt at the crossroads
Portea Medical builds looming presence in the outdoor
By VJ Media Bureau - March 12, 2015
Kinetic India has executed the 4-city campaign. The brand's OOH presence was created at important and strategic footfalls/traffic locations, key arterial roads, toll gate points, corporate hubs, major residential apartments and corridors connecting IT hubs and CBDs.
Castrol takes the road to promote its products, train mechanics
By VJ Media Bureau - March 12, 2015
Castrol Magnatec Mobile Vans were pressed into service in 5 cities for the onground activities
Kinetic India takes Urban Ladder outdoor
By Bhawana Anand - March 11, 2015
The maximum share of voice for the brand via OOH presence was created at important and strategic footfalls/traffic locations, key arterial roads which are the lifelines of a city, popular shopping destinations and malls, corporate hubs, major residential apartments and enclaves, IT parks and important connecting routes between the city IT hubs, and CBDs.
Reach Mobile goes outdoor to reach out to target audience
By Nabamita Chatterjee - March 10, 2015
Posterscope India has executed the campaign, covering eastern region including Kolkata, Rest of Bengal, North Bengal, Odisha, Bihar and the North East.
Urban Ladder offers the best seat to passengers at KIA
By Bhawana Anand - March 05, 2015
To create awareness about the brand by letting passenger experience the actual product, the brand has placed some of their best-selling chairs on display in the lounge
DDB MudraMax-Experiential crafts signature bat campaign for LG
By Bhawana Anand - March 04, 2015
LG brought the game closer to the cricket fans and gave them a platform to share their wishes directly to their favourite team
Castrol Activ gets cricket fans to'Cling On To The Cup'
By Bhawana Anand - March 04, 2015
Fan images and videos were displayed on LED perimeter boards at the ICC Cricket World Cup 2015 matches venues
IDBI Federal builds OOH visibility for'Lifesurance Whole Life'
By Bhawana Anand - March 03, 2015
Posterscope India conceptualized and executed the OOH campaign, using 350+ media units and 200+ unique artwork adaptations
Cadbury 5 Star brings to life TVC characters Ramesh & Suresh
By Bhawana Anand - March 03, 2015
Ogilvy One India organized the one-ground activity at PVR Cinemas in Mumbai and Gurgaon
