Madras HC ruling on images on hoardings specific to electoral campaigns

By Bhawana Anand - October 26, 2017

The apex court has given orders to remove unauthorized hoardings and take strict against them

Agra OOH industry body elects Board members

By Bhawana Anand - October 26, 2017

Amit Khatri re-elected as President of Agra’s Outdoor Advertising Association, and Amerish Nath is once again VP

Patna civic body asserts no let-up on steps to bring down unauthorised media

By Bhawana Anand - October 17, 2017

Patna Municipal Corporation has asked media owners to furnish documents supporting their ownership claims

American Express highlights ‘Lifelong Rewards’ for customers

By Bhawana Anand - October 16, 2017

OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion

Prakash Arts wins media rights at Vizag & Vijayawada airports

By Bhawana Anand - October 16, 2017

The OOH media firm has acquired airport media rights for the first time, and is gearing up to install international quality static and digital formats at the two airports

Taneira weaves close-knit connect with audiences in Bengaluru

By Bhawana Anand - October 13, 2017

OMI planned and executed a high impact campaign for the brand

Integrated, inclusive approach key to success of smart city projects: Experts

By Bhawana Anand - October 13, 2017

Connectivity bottlenecks and a conducive environment for innovations are important for long-term development of smart cities, said experts at the 13th Assocham National Summit on e-Governance and Digital India

No spark in OOH business this festive season save a few markets

By Bhawana Anand - October 12, 2017

Tepid macro-economic conditions largely responsible for the lack of buoyancy in OOH business in most markets across the country, says industry leaders

Ambient airport advertising shrinks as luggage tags, boarding passes become passe

By Bhawana Anand - October 11, 2017

However, new tech-driven advertising opportunities are likely to open up at the airports

Sudden ban on flex creates havoc in Chhattisgarh

By Bhawana Anand - October 10, 2017

Concessionaires planning to go to High Court for a stay on ban

Cuttack Municipal Corporation to introduce stringent ad norms, plans new tenders for media

By Bhawana Anand - October 10, 2017

The civic body is conducting a survey to obtain the current status of legal and illegal sites being used in the city. After that a special drive will be initiated whereby illegal sites as well as sites creating obstacles on pedestrian movement or causing accidents on roads will be removed

Amazon goes big on OOH to showcase its Great Indian Festival Sale

By Bhawana Anand - October 10, 2017

The stimulating OOH campaign, handled by OOH firm Rapport WW, was deployed on multiple formats in 8 cities -- Delhi, Mumbai, Bengaluru, Chennai, Kolkata, Ahmedabad, Hyderabad and Pune

Origins Advertising unveils ultra high-tech FOB in Lucknow

By Bhawana Anand - October 09, 2017

The utility is equipped with high-end LED back-to-back screens and functions like Wi-Fi, Geo fencing & VMS System

Kwality promotes the goodness of healthy drinking

By Bhawana Anand - October 09, 2017

The brand has promoted its new offering on JCDecaux India’s Citylights network in Delhi NCR

LIVA outshines in mall space with unique innovation

By Bhawana Anand - October 06, 2017

Planned & executed by Street Talk, the mannequin structure hanged as a drop down was tried for the first time ever in mall space