Results For "OOH-Industry"
218 News Found
Chennai & Rest of Tamil Nadu: Revving up for a smooth takeoff
In OOH News By VJ Media Bureau - May 08, 2015
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH players will provide the much-needed thrust for the OOH industry to board a higher growth trajectory
Brendon Cook is new FEPE International Vice President
In OOH News By VJ Media Bureau - April 24, 2015
Cook has enjoyed 36 years in the OOH industry in Australia and as CEO of oOh! Media he has overseen a period of aggressive growth for the company
OOH growth exceeds expectations -- FICCI KPMG Report
In OOH News By Bhawana Anand - March 27, 2015
The just released FICCI-KPMG India Media and Entertainment Industry Report 2015 states that the Indian OOH industry is expected to grow at a CAGR of 9.8% to reach Rs 35.1 billion in 2019
IOAA invites Tony Jarvis to India for discussions with OOH industry leaders
In OOH News By Rajiv Raghunath - January 08, 2015
Global advertising and research architect Tony Jarvis, Proprietor & Research Architect at Olympic Media Consultancy, will hold discussions with heads and representatives of OOH media owning firms, OOH specialist agencies and advertisers in New Delhi, Mumbai, Kolkata and Lucknow during January 10-16 to make an assessment of the ground realities to be considered for developing an OOH audience measurement system for the industry
Indian OOH industry is primed for accelerated growth: EFI CEO
In OOH News By Rajiv Raghunath - December 22, 2014
Guy Gecht, CEO of EFI, believes the Indian OOH media is the best platform for brands to establish a deep connect with the large young population in the country
Tap emerging opportunities in Tier II & Tier III markets: Lokesh Kumar
In Viewpoints By M4G Bureau - October 14, 2014
In his address"œTapping the Emerging Opportunities in Tier II and Tier III Markets in Karnatakaâ€, Lokesh Kumar R, Director, IKON stresses that it's the OOH industry's responsibility to reduce clutter and increase the brand value for their clients.
Railways is ushering in OOH industry friendly policies: Dr Anup Dayanand Sadhu
In Viewpoints By M4G Bureau - October 10, 2014
Dr Sadhu explained how stations (hoardings, CCTV, dual display system, PA Systems), trains (vinyl wrapping of coaches, on-board infotainment), stationary items and level crossing gates are potential areas for revenue generation
Karnataka Talks OOH! begins today
In OOH News By VJ Media Bureau - October 09, 2014
The conference will bring senior government officials, media owners, brand marketers, OOH specialist agencies, and other key stakeholders of the industry on a common platform to discuss and identify new ways to'Accelerating Karnataka OOH Industry Growth'
A Season of Opportunities
In OOH News By Nabamita Chatterjee - September 08, 2014
The Durga Puja (Durgotsav) is the season of hope for the OOH industry in Kolkata and rest of West Bengal. Every year, brands of all hues make their presence on permanent and temporary outdoor media available in the region to connect with a large out of home audience.
OOH research is going to be as good as it gets: Gallen Yip
In Viewpoints By M4G Bureau - July 21, 2014
Gallen Yip, Research Director, Kinetic Worldwide, Asia Pacific, says OOH is here to stay in the long foreseeable term. Yip shares his thoughts on the emerging trends in the global OOH industry.