By VJ Media Bureau - January 16, 2017

Australia's OOH advertising industry saw a massive 15.7% revenue growth during 2016, according to data released by the Outdoor Media Association

By VJ Media Bureau - January 13, 2017

The smart license plate would be an IoT platform

By VJ Media Bureau - January 12, 2017

Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5% to 66 minutes per week, according to new research from US-based PQ Media

By VJ Media Bureau - January 09, 2017

Patents for outdoor advertising making use of digital technology are becoming extremely popular in countries like South Korea

By VJ Media Bureau - January 05, 2017

Domino installations at various locations in Singapore spread public awareness of bad diet and lifestyle habits

By VJ Media Bureau - December 28, 2016

Bidstack is aiming to change the way advertisers bid for unused DOOH advertising space.

By VJ Media Bureau - December 27, 2016

With its new real-time audience & context analytics, Paris-based Quividi lets agencies and network operators make the best and take the beat of DOOH campaigns

By VJ Media Bureau - December 26, 2016

Clear Channel is now a member of Urban Hive, a group of innovative companies which aims to promote the development of smart cities in Switzerland

By VJ Media Bureau - December 19, 2016

Data is becoming increasingly important as marketers realise the benefits of delivering timely, contextual and personalized messages.

By VJ Media Bureau - December 13, 2016

The Asia-Pacific market for DOOH advertising will be one of the fastest growing, attributed to the expected increase in the GDP in this region and increase in the ad spending