By VJ Media Bureau - December 19, 2016

Data is becoming increasingly important as marketers realise the benefits of delivering timely, contextual and personalized messages.

By VJ Media Bureau - December 13, 2016

The Asia-Pacific market for DOOH advertising will be one of the fastest growing, attributed to the expected increase in the GDP in this region and increase in the ad spending

By VJ Media Bureau - December 12, 2016

Coca-Cola, which has been present at the location since 1954, and fellow incumbent Samsung, have confirmed their long standing commitments to the new Lights.

By VJ Media Bureau - December 05, 2016

A recent international study that was conducted in UK, France, Netherlands and Spain reveals that European consumers splash out on friends and family during the six weeks run up to Christmas

By VJ Media Bureau - November 29, 2016

Age UK has launched a nationwide DOOH campaign to highlight the loneliness faced by some as December rolls around

By VJ Media Bureau - November 25, 2016

Talon will be using the data to continue to demonstrate to clients how OOH works and to set and compare KPIs by category, type of advertiser and OOH format

By VJ Media Bureau - November 25, 2016

The futuristic project will see sustainable creative installations integrated within Dubai Media City, Dubai Internet City and Dubai Knowledge Park

By VJ Media Bureau - November 21, 2016

The UK's latest digital out-of-home production and consultancy company Voodooh is headed up by three industry stalwarts from outdoor giants Clear Channel, JCDecaux and Ram Vision

By VJ Media Bureau - November 16, 2016

The combined revenues of Germany, Austria and Switzerland alone was 930 million euros

By VJ Media Bureau - November 14, 2016

Fast-growing cities are centre stage in the digital and creative revolutions