Results For "milestone"
107 News Found
OAC 2014 makes a grand opening
In OOH News By VJ Media Bureau - July 04, 2014
Noomi Mehta, CMD, Selvel One Group & Chairman, IOAA, and Nabendu Bhattacharya, Managing Director, Milestone Brandcom, address the inaugural session
Milestone Brandcom gets DSP Blackrock India T.I.G.E.R Fund to roar in the outdoor
In OOH News By VJ Media Bureau - June 24, 2014
The outdoor campaign covered 500 touch points in Mumbai, Delhi, Bangalore, Pune, Ahmedabad, Surat, Rajkot and Baroda
Milestone Brandcom launches measurement matrix Milestone Optimizer
In OOH News By VJ Media Bureau - June 13, 2014
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a holistic planning solution
Milestone Media bags OOH mandate for Reliance Communications
In OOH News By VJ Media Bureau - June 05, 2014
7 specialist agencies had pitched for the mandate
ABP News leverages OOH reach to drive audience engagement during polls
In Campaigns By VJ Media Bureau - May 19, 2014
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities
TOI drives home farmer suicide issue
In Gallery By - April 26, 2014
OOH agency Milestone Brandcom executed the live hoarding at MahimCausway in Mumbai as The Times Of India, took up the challenge to inform this rural problem to urban people through an innovative campaign. Photographs of 48 recently deceased farmers were printed, framed & kept ready for the activity with garland. Every half - n-hour, from morning to night photographs of the farmers were put up in the same frequency in which the farmers killed themselves. A call to action on the hoardings urged people to visit the website savethefarmersfamily.com and make donations that would help stop more untimely deaths.
TOI drives home farmer suicide issue
In OOH News By Nabamita Chatterjee - April 26, 2014
Recent studies have shown that every half an hour, one Indian farmer commits suicide. The campaign on Mumbai's key hoardings by The Times of India was meant to drive this fact in an impactful manner and urged people to visit the website savethefarmersfamily.com to make donations that would help stop more untimely deaths.
A new Khiladi creates Darr on OOH!
In OOH News By Bhawana Anand - April 09, 2014
The campaign matches the adrenaline pumping effect of the show through some death-defying stunts created on the OOH platform.
'We resolve to"¦' OOH industry's Agenda - 2014
In OOH News By VJ Media Bureau - January 13, 2014
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions for the year2014….Read on…
Activation versus OOH: Clearly defined roles
In Viewpoints By M4G Bureau - December 12, 2013
Nabendu Bhattacharya, Founder-Member and MD, Milestone Brandcom, tells Outdoor Asia how Activation can play an effective role in influencing consumer's purchase decision.