SDMC invites tender for multiple formats

In OOH News By M4G Bureau - August 22, 2019

Cluster & Individual set of unipole and toilet blocks tender are initiated by the civic body

Cities adjoining Mumbai primed for accelerated OOH growth

In OOH News By Bhawana Anand - August 21, 2019

Navi Mumbai, Thane, Panvel and the stretch along the Mumbai Pune Expressway have seen rapid expansion of OOH business

MMR sees OOH growth in emerging conglomerations

In Gallery By M4G Bureau - August 20, 2019

Navi Mumbai, Thane, Panvel and the stretch along the Mumbai Pune Expressway have seen rapid expansion of OOH business

How a tilt in bus shelters reaped in higher visibility

In OOH News By Pray Jani - August 20, 2019

Ahmedabad based Het Graphics recommended a change in bus shelter screen angle, which led to a Rs 12 crore project drawing in better visibility and redefining the very medium

MTV adds flavour to show with content-based activation

In Campaigns By M4G Bureau - August 20, 2019

A group of people were kept inside a small house fabricated inside Lucknow mall

Dentsu Aegis Network restructures its Rural Marketing under Hyperspace

In OOH News By M4G Bureau - August 19, 2019

Retail Division is positioned as a 360-degree solution provider to brands, with an in-house capability of conceptualization as well seamless on-ground activation across the length and breadth of the country.

DIGISOL appoints Krushna Garkhede as Head of Marketing

In OOH News By M4G Bureau - August 19, 2019

He will be responsible to drive marketing efforts to support overall strategic objectives and impel growth by focusing on market opportunities

Xtreme Media set to launch eco-friendly digital screens

In OOH Solutions By Pray Jani - August 16, 2019

Known as the Earth Series, it is a green initiative that reduces the heat generated by the displays and causes lower power consumption.

S&O Investments and CabAD launch Transroute Media

In OOH News By Bhawana Anand - August 14, 2019

The new venture, to go live from 15th August, will offer LED advertising solution on cabs

‘Invest in modernising business processes’

In Viewpoints By Rajiv Raghunath - August 14, 2019

Barry Cupples, Global CEO, Talon underlines the importance of data-driven campaign planning and evidence-based measurement of the medium