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3275 News Found
Media owners need to adopt audience metrics to grow business: Praveen Vadhera
In OOH News By Sakshi Sanghavi - April 25, 2024
Praveen Vadhera, CEO, IOAA highlights how Roadstar holds the key to business growth
Power of idea and creativity is what the OOH industry represents: Ajay Kakar
In OOH News By Sakshi Sanghavi - April 25, 2024
Addressing the 2nd Gujarat Talks OOH in Gujarat, renowned brand and marketing strategist Ajay Kakar urges brands to raise the creativity quotient of their OOH campaigns and craft narratives that resonate much more with audiences.
2nd Gujarat Talks OOH Conference inaugurated, knowledge sessions underway
In OOH News By M4G Bureau - April 23, 2024
Key figures from industry initiate the event, paving the way for discussions on the state's outdoor advertising progress.
Abhijit Sengupta, CEO, OAP Mediatech to model brand panel discussion at Gujarat Talks OOH today
In OOH News By Sakshi Sanghavi - April 23, 2024
The session will highlight the importance of national brands spending on OOH in Gujarat
Shravil Shridhar, Md, A. Shridhar Group joins the brand panel discussion at Gujarat Talks OOH
In OOH News By Sakshi Sanghavi - April 23, 2024
Shravil will be sharing his insights on how OOH can be leveraged for gaining maximum reach with target consumers
‘A more liberal ad regime need of the hour for Delhi OOH’
In Viewpoints By M4G Bureau - April 22, 2024
Shailender Luthra, Executive Director, Brite Neon Signs vehemently asserts that regulatory issues have negatively impacted flow of business to the Delhi OOH market
Udgam Consultancy CEO Manan Choksi, to share his perspectives on getting best outcomes from OOH advertising
In OOH News By Sakshi Sanghavi - April 22, 2024
Manan will join a panel discussion on ‘What will it take for OOH to deliver great campaign outcomes?’, chaired by Abhijit Sengupta, CEO, OAP Mediatech
Rajkot outdoor exudes a busy look with diverse brands straddling the OOH canvas
In Campaigns By Sakshi Sanghavi - April 20, 2024
Both national and regional brands occupy vantage positions on the city’s OOH landscape
Shaileen Patel, GM - Business Development & Marcom, NK Proteins to join the brand panel at Gujarat Talks OOH
In OOH News By Sakshi Sanghavi - April 20, 2024
Shaileen will be sharing perspectives on how OOH can be leveraged for gaining maximum reach with target consumers
IOAA CEO Praveen Vadhera to speak on leveraging industry’s collective strengths and how that can benefit Gujarat OOH
In OOH News By Sakshi Sanghavi - April 20, 2024
He will also throw light on various industry initiatives that are being planned to strengthen OOH share of client spends