Innovative outdoor display permitted at Rapid Metro, Gurgaon

In OOH News By Bhawana Anand - November 13, 2013

The rapid metro will offer various advertising opportunities like train wrap, pillar wraps, video ad films on LED screens, high quality tri-vision, regular wall wraps and station branding.

OAC 2013: King F. Lai throws light on key growth factors of OOH

In OOH News By Nabamita Chatterjee - July 06, 2013

Consolidation, infrastructure, investment & digital OOH are the major areas which would help the specialist agencies in Asia to overcome the challenges and turn them into opportunities.

OAC 2013: Irene Revilla shares views on'Transit Media: Challenges & opportunities'

In OOH News By VJ Media Bureau - June 28, 2013

Irene Revilla, SVP Strategic Development - Posterscope-China, shares her expertise at the OAC 2013 on Transit Media, the challenges it faces and the scope of opportunities.

Times OOH acquires advertising rights at T2 in Mumbai Airport

In OOH News By VJ Media Bureau - June 19, 2013

For a period of 11 years, the contract covers more than 660 display sites ranging from billboards around terminals, static and digital sites within the terminal as well as sponsorship and promotion opportunities.

OAC 2013: King F Lai to talk on'Growing Business for Specialist Agencies in Asia-Challenges & Opportunities'

In OOH News By VJ Media Bureau - June 14, 2013

King F Lai, CEO-Asia Pacific, Kinetic shares his views brings on'Growing Business for Specialist Agencies in Asia - Challenges & Opportunities' at OAC 2013.

Zero Degree bags rights for premium mobility hub in Kochi

In OOH News By VJ Media Bureau - May 08, 2013

The OOH company wins rights for three years, where the Mobility Hub offers strategic branding opportunities to address a wide moving audience

Asheesh Tyagi to move out of Bates Asia

In OOH News By Bhawana Anand - April 29, 2013

Associated with Bates Asia for more than 5 years, Asheesh will be looking for better opportunities within the OOH industry.

Maha Kumbh! Maha Opportunity!

In OOH News By Reena Mehta (with inputs from Bhawana Anand) - April 01, 2013

From the lens of an advertiser MahaKumbh Mela is one of its kind opportunity. This year we witnessed innovative interjection coupled with the regular outdoor campaigns as the new flavor of advertising at Kumbh.

OOH: The reminder media under review

In OOH News By Nabamita Chatterjee - March 23, 2013

Out-of-home industry expects to leverage exponential growth in 2013-14. Here lies a comparative account on the sector to understand the opportunities and loop holes which needs to be fulfilled this year.