ITW Consulting bags title, in-stadia ad rights of India cricket tour of Sri Lanka

In OOH News By M4G Bureau - July 17, 2017

The exclusive deal involves title rights, on-ground and in-stadia advertising rights for all the cricket matches played during the ongoing Sri Lanka v/s Zimbabwe and forthcoming Sri Lanka v/s India series

Re-energised & refreshed SONY SAB takes new look to OOH

In Campaigns By Bhawana Anand - June 27, 2017

The new brand expression Haste Raho India has been prominently communicated via an extensive outdoor campaign.

Titan Squadron displays its exclusive collection on OOH

In Campaigns By M4G Bureau - June 27, 2017

OMI planned and executed the campaign using a mix of billboards, gantries and pillar branding, making the brand visibly profound

Emirates renews global media contract with Havas Media

In OOH News By M4G Bureau - June 20, 2017

Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.

1st OAA 2017 Jury Meet underway in Gurugram

In OOH News By M4G Bureau - June 16, 2017

The 2nd and 3rd OAA 2017 Jury meets will be held in Mumbai in the coming week.

Titan appoints OMI as OOH partner

In OOH News By M4G Bureau - June 13, 2017

Laqshya Group has won the outdoor business account on the back of highly successful engagements with the brand in recent times.

Laqshya Group divides OOH agency biz into Laqshya Solutions & OMI

In OOH News By M4G Bureau - June 01, 2017

Both agencies will work independently in all the markets and have separate teams

Pepsi innovatively quenches youth thirst for spontaneity

In Campaigns By Bhawana Anand - May 30, 2017

DDB Mudra conceptualised and created a beach-like atmosphere at a bqs, highlighting the Pepsi promise of a great weekend

Drive Without Fuel adds a new dimension to OOH

In OOH News By M4G Bureau - May 29, 2017

DWF has partnered with IOCL to create a positive impact in the life of a car owner and the advertising industry. IOCL DWF Xtra Reward Card program has alliance partners like Dominos, PVR, The Mobile Store, Rediff Shopping

Pratap Hegde, CMD, telematics4u to address OAC 2017 on social entrepreneurship & OOH

In OOH News By M4G Bureau - May 26, 2017

Pratap has pioneered new age economic models that knit together private, public, social sectors as well as the scientific community, academia and citizenry - all coming together via collaborative platforms enabled by emerging digital technologies.