OOH News
Railways to come up with 17 new media packages soon
By Satarupa Chakraborty - February 15, 2017
Indian Railways will be inviting bids to 12 tenders for outdoor media outside stations this month and 5 packages for train wraps and other internal media by March
Registration open for FEPE Congress in Stockholm
By M4G Bureau - February 14, 2017
Media4Growth has discussed with FEPE special rates for the participation of Indian delegates in the next FEPE Congress that will be held in Stockholm, Sweden during June 7-9, 2017.
India will grow into a hub for IoT Solutions: Deloitte TMT Predictions 2017
By M4G Bureau - February 14, 2017
Deloitte believes that advertising expenditure will continue to grow, leaving behind the temporary set-back that it encountered on account of demonetization.
KMC awards rights for new LED boards to Selvel Advertising, Enkon, P.K. Advertising
By Nabamita Chatterjee - February 13, 2017
Selvel has won the rights for 11 LED boards while Enkon received 5 and P.K. Advertising got rights for 3 LED boards installation in the city of Kolkata
Central calls out to brands to leverage its mall space & assets
By Satarupa Chakraborty - February 10, 2017
Central is perhaps the first to come up with an interactive website www.centralbrandspaces.in for handling queries on brand space more efficiently
OAC 2017 to be held in Mumbai during July 28-29
By M4G Bureau - February 10, 2017
The 13th edition of OAC will be held at the Renaissance Mumbai Convention Centre Hotel, Mumbai; the OAA 2017 awards function will be organised at the same venue on July 29
Karnataka Tourism lights up Utility Building with 3D projection mapping laser show
By VJ Media Bureau - February 08, 2017
The laser show marked the 9th year of the Bengaluru International Film Festival
Skywalk project on Bengaluru's T Chowdiah Road hits a roadblock
By VJ Media Bureau - February 08, 2017
Work on a BBMP skywalk has been stalled as it is coming up where the ramp of the proposed steel bridge is to be built. The skywalk was to come up between the War Memorial and Jawaharlal Nehru Planetarium.
Taproot Dentsu appoints Farah Bashir as VP - Strategic Planning
By Nabamita Chatterjee - February 07, 2017
Prior to joining Taproot Dentsu, Farah was General Manager - Planning at Cheil India
Varun Dhawan to sport Lux Cozi in the outdoor
By Nabamita Chatterjee - February 07, 2017
The brand is now launching a 360 degree marketing campaign. Outdoor advertising featuring Varun Dhawan sporting Lux Cozi vests are coming up in major markets, which will be followed by aggressive print and TV advertising.
