Thursday, May 02, 2024

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Digital OOH

Broadsign partners Heurist’s CAASie to offer pDOOH to small biz in Australia
Broadsign partners Heurist’s CAASie to offer pDOOH to small biz in Australia

By Rajiv Raghunath - February 18, 2020

The integration provides CAASie’s user base of local advertisers with access to premium DOOH screens across Australia

RailTel to roll out pan-India RDN project covering 2,184 railway stations
RailTel to roll out pan-India RDN project covering 2,184 railway stations

By Rajiv Raghunath - February 10, 2020

The project will be awarded to concessionaires for a period of 10 years, extendable by another 5 years

Broadsign, AdMobilize partner to provide AI to DOOH networks
Broadsign, AdMobilize partner to provide AI to DOOH networks

By M4G Bureau - February 05, 2020

New partnership enables integrated ad campaign performance analysis and audience reporting

5 smart city projects in PPP mode an opportunity for digital signage industry
5 smart city projects in PPP mode an opportunity for digital signage industry

By Bhawana Anand - February 04, 2020

100 new airports will also create more digital signage business

AdOnMo raises USD 3 million funding from Ant Financial’s BAce Capital
AdOnMo raises USD 3 million funding from Ant Financial’s BAce Capital

By Pray Jani - February 03, 2020

The funds will also be utilised for product development, building upon the existing team and acquiring talent

Adcity ties up with Moving Walls for ad-tech solutions in Apac markets
Adcity ties up with Moving Walls for ad-tech solutions in Apac markets

By M4G Bureau - January 30, 2020

The strategic alliance will enable Havas and Adcity clients to have greater precision while tracking ROI on OOH and DOOH platforms leading to more evidence-based outcomes and stronger understanding of audience behaviours and mobility

Times OOH signs up with Moving Walls for programmatic DOOH
Times OOH signs up with Moving Walls for programmatic DOOH

By M4G Bureau - January 28, 2020

The planning and buying solution will be integrated into 263 airport media in Mumbai, both domestic and international terminals, Coimbatore, Indore, Trichy and 207 media across Mumbai Metro

Grandesign Experiential Announces its Rebrand to GDX Studios
Grandesign Experiential Announces its Rebrand to GDX Studios

By M4G Bureau - January 24, 2020

New brand reflects the company’s mission to design and produce innovative experiences worth sharing

Taxitop rolls out attractive offers to get engage masses
Taxitop rolls out attractive offers to get engage masses

By M4G Bureau - January 17, 2020

In 10 days, the media owning firm has been able to get 35 responses from the audience

BackLite Media in exclusive 5-yr pact with Novo Cinemas
BackLite Media in exclusive 5-yr pact with Novo Cinemas

By M4G Bureau - January 14, 2020

BackLite Media to supply on-screen advertising and branding for customers across the GCC

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