Urzza makes an energetic presence on Kolkata's OOH landscape

By Nabamita Chatterjee - January 07, 2015

Enkon executed the campaign, covering key locations like Salt Lake Karunamayee, Chingrihata, Shyambazar, Aliopre, Sector V Technopolis, Hazra, Golpark, Esplanade, South City, Ultadanga, Park Circus

Vodafone goes innovative for 3G roaming services in Odisha

By Nabamita Chatterjee - January 02, 2015

The campaign highlighted the launch of Vodafone 3G roaming service in Odisha circle through 40 different innovative outdoor installations across nine locations in the state.

Hike takes the OOH route to promote'freedom of expression'

By Nabamita Chatterjee - December 31, 2014

The brand rolled out one of the largest mass-customised outdoor campaigns in terms of geographical location and through context aware messaging. More than 20 copywriters and 500 men spent hours on the creative, to make it live around 300 sites across 30 cities of India.

Rajarhat Central draws attention with OOH campaign

By Nabamita Chatterjee - December 29, 2014

Mounthill Realty launched an extensive OOH campaign for their latest retail project at Rajarhat. The major advertising planning went to outdoor for creating a buzz about the new retail destination.

Manyavar makes a colourful statement in the outdoor during wedding season

By Nabamita Chatterjee - December 24, 2014

The campaign, executed by MOMS, used a range of formats from billboards, gantries, unipoles and skywalks to Metro pillars, bqs, mobile rotator, FOB and inflight seats.

IPA spreads public awareness on Antibiotic resistance through outdoor

By Nabamita Chatterjee - December 15, 2014

Indian Pharmaceutical Association (IPA) rolled out a unique outdoor campaign to inform people how to use antibiotics in a wise way. The campaign covered the major arterial routes of Kolkata and South as well as North 24 Parganas.

Audi goes colossal with"Discover Quattro” in Mumbai

By Nabamita Chatterjee - December 02, 2014

Kinetic has created one of the largest hoarding sites in India for Audi.

Kolkata gets its first solar-powered & air- conditioned BQS

By Nabamita Chatterjee - December 01, 2014

The two air-conditioned bus stops have come up at VIP Road (Sreebhumi) and near the Lake Town crossing.

Enkon reaches out to commuters by installing VMS Board in Kolkata

By Nabamita Chatterjee - November 19, 2014

Installed at a busy junction, the board is helping commuters decide on destination routes and necessary information while travelling within the city. 

DDB Mudra West appoints Keegan Pinto as Group Creative Director

By Nabamita Chatterjee - November 18, 2014

Pinot joins the team with more than a decade of experience in the field of advertising.

Art Cottage Advertising wins branding rights at JSCA Stadium Ranchi

By Nabamita Chatterjee - November 12, 2014

The agency has the ad rights on about 16,500 sq. ft. at the stadium for the India-Sri Lanka one-day international on Nov 16

Sab TV creates buzz in UP with Chidyaghar

By Nabamita Chatterjee - November 06, 2014

High visibility billboards were selected at key locations like market place, junctions, railway stations with a mix of selected gantries, wallraps and unipoles for the campaign.

Levi's connects with commuters via metro stations in Mumbai

By Nabamita Chatterjee - November 06, 2014

Kinetic India handled the OOH duties of the Levi's Commuter Series campaign by using multiple formats like billboards, dropdowns, standees, backlit cut-outs, wall facades and signage.

Jim Beam's guitar grabs eyeballs at Underground night club

By Nabamita Chatterjee - November 05, 2014

The signage for the famous liquor brand has been designed with an aim to develop the location as a landmark for the brand.

Vodafone Red rolls out innovations in Odisha

By Nabamita Chatterjee - November 04, 2014

Vodafone Odisha Circle believes that without using outdoor media as one of their display tool, no brand can achieve 100 per cent reach among their TG.