Leafberry expands media portfolio with digital screens

In Digital OOH By Bhawana Anand - November 21, 2019

The Ludhiana based company has plans to install 10 screens in the 1st phase; two are operational currently

Xelpmoc’s tech solution to aid in focused reach

In OOH Solutions By Pray Jani - November 21, 2019

The tech company has designed a software to help TaxiTop Media, a Kolkata based media owner, optimise their cab branding potential

Bureau of Outreach & Communication invites revised rates for DOOH media

In OOH News By M4G Bureau - November 20, 2019

The LED/LCD & Digital boards rates are invited for new railway station classifications

Mark Metro to introduce DOOH media at Chennai Metro stations before Pongal

In Digital OOH By Bhawana Anand - November 20, 2019

The company had experimented with a few DOOH screens during the Diwali festival

MCGM bullish on DOOH but no clarity on traffic deptt permissions

In OOH News By M4G Bureau - November 15, 2019

Even as the industry expectantly waits for the release of the new MCGM ad policy, it is not clear if DOOH media will get the traffic deptt’s nod all too easily

OOH reports strong growth of +9.8% in Q3 2019

In OOH News By M4G Bureau - November 11, 2019

The report, conducted by PwC, reveals that Digital Out of Home saw growth of +17.1% in Q3

‘Data & technology key to OOH growth'

In Digital OOH By Bhawana Anand - November 07, 2019

Rachana Lokhande, Co-CEO, Kinetic Worldwide, Gulab Patil, Founder & CEO, Lemma and Anand Chakravarthy, Managing Director, Essence hold forth on how technologies will unlock OOH’s latent potentials

Ormax Media launches measurement tool for ambient advertising

In OOH News By Pray Jani - November 07, 2019

The media consulting and analytics firm has developed a software that offers real-time audience measurement solutions

Platinum Outdoors brings an innovative solution to drive sales

In Campaigns By Pray Jani - November 06, 2019

The agency promotes their client, VIP Industries with an impossible offer on return flights, using an eye-catching media

Clear Channel Outdoor, Broadsign partnership expands access to U.S. pDOOH Inventory

In OOH News By M4G Bureau - November 06, 2019

Ad Tech integration opens DOOH Programmatic pipes more broadly to digital buyers, helps brands execute more efficient and measurable Omnichannel campaigns