Laqshya Media showcases Chandrika soap campaign on floating LED media along Mumbai’s Juhu Beach

In Digital OOH By M4G Bureau - December 05, 2023

The campaign has also been executed on billboards, BQS, bus wraps, unipoles, digital screens, railway station media, and metro media.

Saudi Arabia’s AlArabia Outdoor Advertising, SCAI alliance to establish, operate billboards in Riyadh

In OOH News By M4G Bureau - October 27, 2023

The project will harness AI, other advanced techniques to deliver an innovative digital advertising industry that contributes to improving the urban landscape of the city within the framework of Vision 2030 goals.

SpectaLook opticals celebrates World Sight Day with outdoor campaign

In Campaigns By M4G Bureau - October 13, 2023

The global event is an effort to raise awareness about blindness and vision impairment.

World Land Trust, Media Bounty get the UK buzzin’ with dynamic birds and bees billboards

In Digital OOH By M4G Bureau - September 08, 2023

The DOOH work features colourful animations to highlight the 11,000 species of butterflies and bees and 900 species of birds that have been protected by World Land Trust initiatives.

Have a ‘great hair day’ with Sephora in Dubai

In Campaigns By M4G Bureau - September 08, 2023

The cosmetic giant unveiled its latest campaign with an innovative billboard where the visual changes as one drives past it.

UK’s 75Media, Wildstone support Salford City Council’s push for revenues, public messaging

In OOH News By Rajiv Raghunath - August 31, 2023

Wildstone has developed 4 digital billboards that will be operated by 75Media

‘There is a need for sustainable practices in the OOH industry’

In Viewpoints By Aayush Mohanan - August 16, 2023

Media4Growth, caught up with Praveen Premkumar and Priyanka Parswani, Co-Founders, NO MORE, a company advocating sustainability with its bags – made from billboards.

boAt celebrates World Music Day with unique QR- embedded billboards

In Campaigns By M4G Bureau - June 23, 2023

The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists

Argentina-based W351 planning for business footprints in India

In OOH Solutions By Rajiv Raghunath - May 26, 2023

W351 recently obtained a patent for its unique OOH solution that integrates billboards and telecom antenna in an aesthetic way, while opening up new revenue channels for media owning firms.

Former IPG executive Mike Cooper joins DOmedia leadership team

In Digital OOH By Rajiv Raghunath - May 18, 2023

Mike will be focusing on the company’s international expansion