Results For "automobile"
28 News Found
WooHoo Screens gears up to resume operations
In Digital OOH By Pray Jani - May 27, 2020
Focus on media at corporate parks; media inquiries expected from FMCG, healthcare and insurance and automobile brand categories
Honda Cars empanels 3 OOH firms
In OOH News By Bhawana Anand - March 19, 2020
These agencies will handle the nationwide outdoor media planning & buying for the automobile brand
Luxury automobile brands park in style!
In Campaigns By M4G Bureau - December 03, 2019
Brands like Jeep, KIA motors, MG Hector & Lexus leverages secured places like airport to station their cars in order to give a 1st hand look & feel to premium audience
FMCG & Automobile categories are bigger takers for audience mapping
In OOH News By Pray Jani - October 17, 2019
Expanding their audience profiling avenues, RadioLocus sees brands being enthusiast about OOH ROI
Toyota’s latest campaign calls out to backpackers
In Campaigns By Pray Jani - June 27, 2019
Toyota leverages OOH formats to promote its latest launch Glanza in the metros
Southern Railway Palakkad Division invites EOI for promos
In OOH News By M4G Bureau - May 17, 2019
The last date for the submission of this tender is May 28th
DS Automobiles sponsors Ocean Formula E broadcast coverage
In Digital OOH By M4G Bureau - April 15, 2019
This is the first time Ocean has been integrated in an all-screen broadcast sponsorship deal
6 brands win media worth over $2mn at 2019 oOh! Unmissable Award
In OOH News By Rajiv Raghunath - March 22, 2019
Luxury vehicle company Lexus received two awards
Will Droom vroom on OOH landscape?
In OOH News By M4G Bureau - October 12, 2018
The brand has initiated a media agency pitch for digital and ATL/BTL promotions, with the express objective of disrupting the pre-owned automobile market with its best value-for-worth offers, especially in the Tier II & III cities
“Moving, interactive hoardings can spur more innovations”
In Viewpoints By Satarupa Chakraborty - August 08, 2017
Automobile brands are among the leading advertisers in Indian OOH space. If we consider only static OOH sites in India, automobile major Hyundai Motor India is present on some 500 hoardings in urban India and 300 in rural India. Hyundai is also highly visible on premium and strategically located media at airports and malls. The brand has also used interesting augmented-reality based activations time to time. Outdoor Asia speaks to Puneet Anand, General Manager & Group Head – Marketing, Hyundai Motor India Limited, on how the brand perceives outdoor advertising. Edited excerpts: