GHMC announces service centric OOH ad plans

In OOH News By M4G Bureau - February 01, 2021

As per the new announcement by The Greater Hyderabad Municipal Corporation (GHMC), ads will be permitted on public utilities and advertisers will have to allot 10% of the overall space for promotions and public service announcements for 10% of the time in a year.

Tata Pravesh to drive awareness about doors with OOH initiative

In OOH News By M4G Bureau - January 07, 2021

OOH medium is designed to support the mainline TV promotion

Burger King recalls 2020 grilling with a multimedia campaign

In OOH News By M4G Bureau - December 28, 2020

The campaign comprises a new TVC, Print, OOH, Mall signage’s & In store promotions

JadeBlue taps into wedding season business with multi-city campaign

In Campaigns By Pratima Pareek - December 22, 2020

The brand is also focussing on year-end sale promotions

Delhi metro advertising restarts with ‘Khaali Peeli’ movie promotion

In Campaigns By M4G Bureau - October 27, 2020

Spotted at Rajiv Chowk station which is handled by eg. communications, the campaign stands first to appear after DMRC resumed metro services

No swirling to the rhythm of Garba for brands this year

In OOH News By Pray Jani - October 09, 2020

Even after receiving some relaxation from the government, Gujarat’s regional media owners are in no mood to participate in branding or promotional activities during this year’s Navratri festival

COLORS launches ‘Ab Paltega Scene, Kyunki Bigg Boss Dega 2020 Ko Jawab’ campaign

In OOH News By M4G Bureau - September 25, 2020

Branded sanitiser dispensing units will be placed in Mumbai and Delhi NCR for OOH promotions of the show

Somany Ceramics promotes new germ shield tiles at T2 Mumbai airport

In Campaigns By M4G Bureau - September 18, 2020

In association with Times OOH, the brand targets niche flying travellers for the promotion of new tiles powered by germ shield technology

Political parties to focus on OOH media for Bihar Assembly election

In OOH News By Bhawana Anand - September 16, 2020

The fresh guidelines issued by the Election Commission of India have put many restrictions on activities conducted for party promotions; boosting OOH medium to pick up post-lockdown

Tata Starbucks launches tactical campaign for its drive- thru outlet

In Campaigns By M4G Bureau - August 17, 2020

Along with international drive-thru outlet concept, the brand also applies west’s OOH branding concept for promotions