Wagh Bakri brews new initiative to fight Covid19 spread

By Pratima Pareek - January 21, 2021

The brand distributed green tea bags, sanitiser dispensers and shields to frontline Covid19 warriors

JadeBlue taps into wedding season business with multi-city campaign

By Pratima Pareek - December 22, 2020

The brand is also focussing on year-end sale promotions

Construction uptick boosts OOH recovery in Bihar

By Pratima Pareek - December 15, 2020

Media owners reckon business recovery will be faster once Covid19 mass vaccination gets underway

Amazon Prime turns cityscape pink for ‘Sons of the Soil: Jaipur Pink Panthers’ release

By Pratima Pareek - December 11, 2020

Active Media Innovations handled the OOH campaign innovations