Results For "Planning"
214 News Found
‘We’re working with some of the largest brands in APAC region’
In Viewpoints By Rajiv Raghunath - August 08, 2023
Melanie Lindquist, Managing Director – Asia Pacific, Talon says the agency is successfully working with global clients to help educate them on the complexities of OOH buying, planning and implementation in the APAC region. Talon also has clients in India looking for OOH campaign support outside of India. Edited excerpts of the interview with Rajiv Raghunath
Wallop Advertising engages Edge1 for robust campaign planning, execution, monitoring solutions
In OOH Solutions By M4G Bureau - July 25, 2023
Edge1's real-time monitoring and reporting functionalities offer Wallop Advertising insights into campaign performance, audience engagement, and return on investment (ROI)
‘DOOH assets draw attention much quicker’
In Digital OOH By M4G Bureau - June 29, 2023
Atul Shrivastava, CEO, Laqshya Media Group points out that buying and planning are taking place as per the client’s wishes and they don’t have an issue with sharing the ad space with other brands as well.
Udit Mittal, DGM, Tata Motors joins OAA 2023 jury
In OOH News By M4G Bureau - May 30, 2023
Udit is an automotive enthusiast with over 13 years of experience in media planning and buying and has worked for some of the biggest automotive OEMs
Argentina-based W351 planning for business footprints in India
In OOH Solutions By Rajiv Raghunath - May 26, 2023
W351 recently obtained a patent for its unique OOH solution that integrates billboards and telecom antenna in an aesthetic way, while opening up new revenue channels for media owning firms.
Basant Rathore, SVP, Brand and Business Development, Jagran Prakashan joins OAA 2023 Jury
In OOH News By M4G Bureau - May 03, 2023
Basant has over 25 years of experience across the media landscape spanning various business roles from media planning and buying to content creation.
Ocean Outdoor wins planning consent for advertising “sleeve” around historic Marble Arch
In OOH News By M4G Bureau - April 03, 2023
Revenue raised will help conservation charity English Heritage repair the London landmark
boAt teams up with three IPL teams, launches the #WearYourSmart campaign
In OOH News By M4G Bureau - March 29, 2023
The brand is planning a 360-degree campaign
‘We are giving brands an opportunity to create maximum impact’
In OOH News By M4G Bureau - March 23, 2023
Glenn Pais, Proprietor of Clauderricks Enterprises, talks about the planning that went into setting up the massive 350 feet x 50 feet billboard at Kamshet on Mumbai-Pune Expressway. Edited excerpts of the interview with Media4Growth:
Worldcom OOH onboards Oliver Herrmann for international business development
In OOH News By Rajiv Raghunath - February 22, 2023
Worldcom OOH, a leading media strategy, planning, and trading company specialising in OOH, DOOH, and programmatic, is consolidating its activities in the European market.