How ASICS India, Ambient OOH kept people on their toes, literally!

In Campaigns By M4G Bureau - July 18, 2019

The brand’s activation in collaboration with Ambient OOH, was part of the #PaceToGlory campaign and was executed at malls across Delhi and Mumbai garnering 1500+ engagements and 2.5 lakh impressions

Hack you way to a job: SOLV’s digital billboard challenge

In OOH News By M4G Bureau - July 18, 2019

Bangalore based B2B start-up SOLV has introduced India's 1st hackable digital billboard in the city inviting techies to crack the displayed puzzle and win a job, among other rewards

Barters pose cashflow challenges to Nashik OOH operators

In OOH News By Pray Jani - July 17, 2019

Real estate brands are apparently offering real estate units to media owners in lieu of payments

oOh! drives Trade Me real time DOOH advertising

In Gallery By M4G Bureau - July 16, 2019

Specific creative messages could be targeted to specific locations, increasing the relevance of the messages to local audiences

oOh! enables NZ’s auction & classifieds site Trade Me to deliver real time advertising on DOOH

In Digital OOH By Rajiv Raghunath - July 16, 2019

Specific creative messages could be targeted to specific locations, increasing the relevance of the messages to local audiences

Global expert Manosh De to speak on OOH & urban transformation at OAC 2019

In OOH News By M4G Bureau - July 16, 2019

Manosh De is the Global lead – National and regional development strategies, BIAF at Jacobs, Dubai

Magicpin invites users with new offers

In Campaigns By M4G Bureau - July 16, 2019

The OOH campaign engages mases with an offer through a QR based technology

SDMC Dy. Commissioner Prem Shankar Jha to speak at OAC 2019

In OOH News By M4G Bureau - July 15, 2019

Prem Shankar Jha will speak on the theme of ‘How OOH links up with local governance’

Lloyd Mathias to anchor brand leaders panel discussion at OAC 2019

In OOH News By M4G Bureau - July 15, 2019

The discussion will centre on ‘How OOH builds unmissable brand visibility’

Cadbury celebrates sugar-less variant on OOH

In Campaigns By Bhawana Anand - July 15, 2019

Spotted at DMRC stations in Delhi, the campaign promotes the brand’s 30%-less sugar variant with the tagline: ‘Wahi Sawad, Wahi Mithas’