Results For "OOH"
3223 News Found
United DOOH Stand - Ocean and Branded Cities announce trans-Atlantic DOOH network
In Digital OOH By Rajiv Raghunath - January 27, 2023
The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United Kingdom and the United States of America.
Broadsign retains Out of Home Capital as Global Strategic Advisor
In OOH News By M4G Bureau - January 27, 2023
OOH Capital will conduct research to provide insights associated with both programmatic and non-programmatic transactions in key markets across the globe.
StackAdapt bolsters pDOOH offering with Broadsign collaboration
In Digital OOH By M4G Bureau - January 25, 2023
The multi-channel digital advertising platform integrates with Broadsign OOH SSP, broadening media buyer access to premium global programmatic OOH advertising inventory.
Non-metro OOH markets have the potential to attract higher ad spends
In OOH News By M4G Bureau - January 25, 2023
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, ‘The Southern Advantage’ may not be fully leveraged.
‘OOH ideal for building public awareness of Govt schemes & programmes’
In OOH News By M4G Bureau - January 23, 2023
Siddalingappa B. Pujari, Managing Director, Karnataka State Marketing Communication & Advertising Ltd shares his perspectives on ‘How OOH can be pivotal to Govt communications outreach’.
‘NINFRIS, e-auctions augment ease of investment in railway media’
In OOH News By M4G Bureau - January 23, 2023
Dr Anup Dayanand Sadhu, Chief Commercial Manager, South Western Railway spoke about the factors augmenting investments in railway media.
South India Talks OOH Conference today at Courtyard by Marriott, Hebbal, Bengaluru
In OOH News By M4G Bureau - January 20, 2023
The conference will direct laser focus on the emerging growth opportunities in the Southern India OOH spectrum
Bandhan Bank back on OOH
In Campaigns By M4G Bureau - January 19, 2023
The campaign features its brand ambassador Saurav Ganguly
Broadsign launches its next-gen OOH platform ahead of ISE 2023
In Digital OOH By Rajiv Raghunath - January 19, 2023
The platform offers unified user interface (UI), new flexible audience-targeting campaign tools, and expanded static access to help media owners work more efficiently and expand revenue opportunities
Lekshumanan Annamalai, Founding Partner, Coral Media to join South India Talks OOH panel on ‘The Southern Advantage’
In OOH News By M4G Bureau - January 18, 2023
The panel will deliberate upon the steps to be initiated to fully leverage OOH growth opportunities in the southern markets