Results For "OOH-Advertising"
185 News Found
Delhi’s three civic bodies expect INR 100 crore combined OOH advertising revenue loss
In OOH News By M4G Bureau - September 24, 2020
A standing committee has been appointed to figure out the option to reduce the loss; Media owners waiting for rebate scheme
Big ideas derive from biggest problems
In Viewpoints By Bhawana Anand - July 27, 2020
Raj Kamble, Founder and Chief Creative Officer at Famous Innovations shares the role of creativity in OOH advertising industry in this global Covid19 situation
‘Creating immersive, engaging, memorable OOH experiences’
Saurabh Gupta, Director, Product, Ultraleap talks about technologies that enable spatial interaction between people and digital technologies to augment OOH advertising
Pratibha Advertising implements Edge1 OOH Software
In OOH News By M4G Bureau - April 27, 2020
Bihar based Pratibha Advertising, implements Edge1 OOH Advertising Software to manage their OOH advertising business
“OOH needs to design bespoke strategies for clients”
In Viewpoints By Bhawana Anand - April 21, 2020
Talking about the current uncertain market conditions, Bindu Balakrishnan, Country Head India-DCMN shares her viewpoint on OOH advertising
‘Innovation is vital for OOH’
In Viewpoints By Ria Banerjee - March 16, 2020
Vinod Kumar Gupta, MD, Dollar Industries talks about the brand’s OOH advertising experience. Edited excerpts
Bihar media operators not geared up for using green options for OOH advertising
In OOH News By Bhawana Anand - March 04, 2020
The operators fear the likelihood of a state ban on use of PVC flex for outdoor advertising
Saharanpur Smart City Project opens bid for DOOH
In OOH News By M4G Bureau - February 13, 2020
The tender calls for supply, design and installation of LED screens for OOH advertising in the city under smart city project
‘OOH is the soul of advertising’
In Viewpoints By Pray Jani - February 03, 2020
Rakesh Sharma, Dy General Manager – Marketing, Bank of Baroda talks about the banking major’s approach to OOH advertising
Top Trends for Outdoor Advertising in 2020 by Moving Walls
In OOH News By M4G Bureau - December 24, 2019
Singapore-headquartered global advertising technology company lists down top trends that will redefine OOH advertising in the upcoming year
