Results For "Local"
145 News Found
Kanhiya Advertisers bags sole media rights in 13 towns of Punjab
In OOH News By Bhawana Anand - June 07, 2017
The OOH firm expects a good response from both local and national advertisers in keeping with the increasing presence of notable brands in the smaller markets
Managua city takes OOH route to give identity to its streets
In Digital OOH By M4G Bureau - May 26, 2017
The OOH initiative in the Latin American city of Managua was aimed at rebuilding the confidence of local citizens, business and community groups.
UP state GST likely to subsume ad revenue tax
In OOH News By Bhawana Anand - May 10, 2017
The key question is, will local bodies let go of the tax revenues. Media owners don't' expect any adverse impact of the impending change in ad tax revenue policy
Malaysia's Digi introduces DOOH solution Hyerlocal Media
In Digital OOH By M4G Bureau - April 11, 2017
The solution enables businesses to tailor their brand awareness in real-time through digital and mobile billboards
Lavkush Enterprises bags sole ad rights on electric pole kiosks in Lucknow
In OOH News By Rajiv Raghunath - March 30, 2017
The pole kiosk media lends itself to advertising by a whole gamut of national and local brands
McDonald's consolidates outdoor business with MOMS
In OOH News By M4G Bureau - February 23, 2017
The agency is in the process of planning various campaigns for McDonald's using its bouquet of tools, while directing focus touchpoint centric and hyper-localised planning
Apex Ultima Protek steals the thunder in the outdoor
In Campaigns By M4G Bureau - February 23, 2017
MOMS Outdoor Media Solutions planned and executed the 2-3 week OOH campaign that hit the streets in 14 cities across the country, with the tagline"Baarish Aane Do†communicated in the local vernacular. The effervescent Bollywood icon Ranbir Kapoor, brand ambassador of Asian Paints' Apex Ultima Protek, featured prominently in the creatives.
REDTRO 106.4 makes a retro style entry through outdoor
In Campaigns By Nabamita Chatterjee - September 08, 2016
IKON executed an impactful out-of-home campaign for the brand which includes huge size hoardings, bus shelters, local stations and malls.
OOH Advertising up 4.1% in Q2 2016
In Digital OOH By VJ Media Bureau - August 22, 2016
Year-to-date 2016 the OOH industry is up 3.8 percent, and is outperforming the local media sector, which was down the first half of 2016, according to an OAAA analysis of Kantar Media data.
Chennai Metro attracts more local and international brands
In OOH News By Satarupa Chakraborty - July 18, 2016
With the opportunity to run in a billboard-free city, Chennai Metro Rail attracts an interesting repertoire of local, national and international brands. The inventory is only increasing day by day.