Brite Neon Signs bags sole ad rights at Ludhiana rly stn

In OOH News By Bhawana Anand - December 06, 2018

The bid win is integral to the company’s stated focus on acquiring key media assets in the northern markets

The quirkier the better, says Chumbak’s first campaign

In Campaigns By M4G Bureau - November 20, 2018

Chumbak’s first campaign positions the brand as a celebration of the free-spirited and the colourful

Irish-owned Solar AdTek in pact with Dubai-based Poweregion

In OOH Solutions By M4G Bureau - November 08, 2018

Poweregion's customers are based in the Middle East and Africa region, and the group has over 1,000 clients

Ocean, Proximo Spirits release dark spirit of The Kraken

In Digital OOH By Rajiv Raghunath - October 25, 2018

Planned by Media Campaign and created in conjunction with Ocean Labs for Proximo Spirits, the eight-day campaign is running across Ocean’s The Loop city centre screens in Manchester’s northern quarter

Lakme eyeconic kajal writ large at Chokkhu Daan ceremony in Kolkata

In Campaigns By Ria Banerjee - October 12, 2018

Executed by Karukrit Advertising, Lakme felicitated five eminent persons during the ceremony

‘OOH delivers high brand recall’

In Viewpoints By Bhawana Anand - October 08, 2018

Ulf Smedberg, Country Marketing Manager – IKEA India, speaks about how OOH helped the iconic brand to build an awe-inspiring imagery of its India debut

Festive spirit lights up Mumbai mall media

In OOH News By Shradha Mishra - October 08, 2018

Mall media, like large formats in the city, are attracting a slew of advertising brands

Madison Media appoints Girish Upadhyay as COO, Madison Media Infinity

In OOH News By M4G Bureau - August 02, 2018

Girish will handle Viacom 18, Asian Paints and other key clients for the agency; he was earlier with Tata Motors as Head of Marketing Services responsible for Media Planning and Buying, Digital and Market Research

Girish Menon cements foundation of OAC 2018

In OOH News By Bhawana Anand - July 27, 2018

The Co-Head, Media & Entertainment of KPMG India coins that sort regulatory, financial, operational & societal challenges and boost digital OOH in order to grow advertising share

OAC 2018 in Mumbai tomorrow

In OOH News By M4G Bureau - July 26, 2018

The 2-day convention will be addressed by accomplished corporate leaders, brand marketers & planners