Results For "IRI"
93 News Found
Tata AIA's playful campaign ties life insurance to wedding preparations
In Campaigns By Sakshi Sanghavi - April 10, 2024
Smartly placed OOH media use jewellery and clothing stores to lure customers into buying life insurance
Coral Media celebrates the vibrant spirit of Holi with Adani Cement & Ambuja Cement
In OOH News By M4G Bureau - April 04, 2024
Coral Media successfully executed vibrant Holi events for Adani Cement and Ambuja Cement in the West, symbolising a thriving partnership and a future of collaborative success
Marketing lessons for success
In Viewpoints By M4G Bureau - December 11, 2023
Marketing expert Sandro Okropiridze, Co-Founder & CEO, STORI, an AI-powered martech platform shares his perspectives on marketing tactics in a challenging economic environment
Diriyah evokes The City of Earth with The United – the first ever transatlantic OOH showcase
In Digital OOH By Rajiv Raghunath - December 01, 2023
The United was developed as a collaboration between Ocean and Branded Cities to showcase latest DOOH technologies and immersive formats like Deepscreen® and Dreamroom 3D.
Laqshya Media lights up innovative Tata Tea Gold dual-screen 3D anamorphic display
In Campaigns By M4G Bureau - October 19, 2023
The awe-inspiring installation at South City Mall, Kolkata depicts the splendour of Durga Pujo through an intricate tapestry of Bengal's five distinct handlooms
News18 India goes outdoor to shine the light on Amrit Ratna 2023
In Campaigns By Rajiv Raghunath - October 12, 2023
Karan Abhishek Singh, CEO - Hindi News, Network18 says, "With this outdoor campaign, our aim was to ignite curiosity among our audience, inspiring them to learn about the remarkable stories of our nation's achievers
Implementing the SOP in letter & spirit is very necessary: IOAA Chairman Pawan Bansal
In Gallery By - October 03, 2023
Pawan says that’s when most media owners will see value in coming into the IOAA fold
Podhigai Ads amplifies Zebronics brand connect and visibility through colourful Kochi Metro train branding
In Campaigns By M4G Bureau - September 21, 2023
The campaign is a part of the brand’s continued effort to celebrate and connect with a young and free-spirited audience.
Creativity is what does creativity does - magic
In OOH News By N Jayalakshmi - August 04, 2023
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk ‘Unlocking the Creative Potential of DOOH’ at the Outdoor Advertising Convention 2023.
OOH metrics, disruptive thinking, Amul’s relationship with OOH
In OOH News By M4G Bureau - July 30, 2023
The second half of Day 2 at OAC 2023 saw some inspirational talks with a series of inspiring presentations by industry veterans.