Results For "EY"
1013 News Found
‘OOH can play a key role in Mumbai city beautification’
In Viewpoints By Nimisha Shah - July 13, 2018
The Mumbai OOH landscape is at the threshold of sweeping changes. The Municipal Corporation of Greater Mumbai (MCGM) circulated for review the Policy Guidelines on the Grant of Permission for Display of Sky-Signs and Advertisement under Section 328 & 328 A of MMC Act 1888. Nidhi Choudhari, Deputy Commissioner - Special, MCGM, talks about the corporation’s outlook on OOH advertising in the city
Bullseye Media & Planet Outdoor partner to work together in Rajasthan
In OOH News By Bhawana Anand - July 09, 2018
In this strategic partnership, both companies will pitch clients and provide consolidated media options handled by them
‘OOH is key to our #SmarterWithIoT campaign’
In Viewpoints By Bhawana Anand - July 07, 2018
Vodafone has recently rebounded in the OOH space to promote its Internet of Things (IoT) services, after a hiatus spanning more than a year. This time, the telecom brand employs the outdoor medium for a strategic task i.e. to target specifically CXOs and Business IT decision makers in top three metro cities. While IoT is a deep ecosystem of technologies, the brand explains this world-changing tech tool quite proficiently on billboards. Monalisa Sahoo, Senior Vice President – Marketing, Vodafone Business Services shares how the brand employed OOH medium to deliver the task.
Vodafone travels with Warkaris on their spiritual journey
In Campaigns By M4G Bureau - July 06, 2018
Two ‘Vodafone Mobile Vans’ will travel with lakhs of pilgrims on their annual padayatra to Pandharpur, providing them free calling facility, mobile charging points and recharge vouchers
Chakra Tea redefines tea-breaks with Chai-Fi
In Campaigns By M4G Bureau - July 05, 2018
An innovative tea-kettle distributed at tea stalls popular with the workers generates wi-fi that is then made available to them for free
UK’s Exterior Media to market The Picture Works’ in-pub formats in Ireland
In Digital OOH By M4G Bureau - July 02, 2018
Exterion Media will take responsibility for the sales and marketing of I-Sites, The Picture Works network of nationwide in-Pub advertising formats, with a key focus on developing mobile and digital projects
Raghav Subramanian, Habeeb Nizamudin to speak on media planning & OOH at OAC 2018
In OOH News By M4G Bureau - July 02, 2018
Raghav Subramanian is COO (Partnerships), IPG Mediabrands – India; Habeeb Nizamudin is CMO, IPG Mediabrands – India
‘A lot of R&D went into developing this platform’
In Viewpoints By Rajiv Raghunath - July 02, 2018
Cab Digital Media is a 100% Australian-owned and operated start-up OOH company. The promoters spent some three years perfecting the transit digital OOH format TaxiLive with the goal of creating a highly versatile OOH platform in Australia. Shafiq Khan, Founder & Managing Director, Cab Digital Media, and Najeeb Khan, Head of Sales and Partnerships, Cab Digital Media, talk about the firm’s business journey
Artize celebrates Red Dot award with a six-month campaign
In Campaigns By M4G Bureau - June 29, 2018
The brand captures Mumbai Airport’s high visibility locales to heighten the interest, catch maximum eyeballs and create great recall
Jeevansathi.com adorns bus shelters in mandap style in Delhi
In Campaigns By M4G Bureau - June 27, 2018
After sending out the message via TV, Digital medium, the brand takes ‘Be Found’ campaign to OOH platform to garner maximum eyeballs