Luv and Kush greet commuters from Mumbai OOH

In Campaigns By Pray Jani - August 08, 2019

The latest series ‘Ram Siya Ke Luv Kush’ on Colors Television takes up multiple formats across Mumbai

Ahmedabad’s geography curbing its OOH potential

In OOH News By Pray Jani - August 07, 2019

Regional media owner feels that the city offers no scope for cluster branding, which is preferred by brands

Lemma partners with EyeTalk Media Ventures as inventory partner

In Digital OOH By M4G Bureau - August 05, 2019

The partnership will boost Lemma’s network with access to over 1000+ screens across India & UAE

How JK Tyre & Industries ran truck branding to promote new commercial vehicle

In Gallery By - August 05, 2019

Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms across India

JK Tyre & Industries goes a long way with truck branding

In Campaigns By Bhawana Anand - August 05, 2019

Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms across India

BCCI invites bids for Title Sponsor Rights

In OOH News By M4G Bureau - August 02, 2019

Bids have been called for International & Domestic Matches, both

‘Urbanization is a huge benefit for the OOH industry’

In OOH News By Pray Jani - August 02, 2019

Manosh De, Global Lead – National and Regional Development Strategies, BIAF, talked about the close synergy that exists between the OOH industry and the the urban landscape at OAC 2019

‘Programmatic is growing strongly in China’

In Viewpoints By Rajiv Raghunath - July 31, 2019

Doug Pearce, CEO, Doohken Network, Shanghai talks about the DOOH business trends in China and the initiative to build China's first platform of prime location digital advertising sites

Rapport Outdoor Advertising wins ‘Campaign of the Year’ award in OAA 2019 Contest

In OOH News By M4G Bureau - July 29, 2019

The Outdoor Advertising Awards Contest (OAA) 2019 Contest had Rapport Outdoor Advertising winning the maximum number of metals (10 metals in all), followed by Street Talk – A Signpost India company – winning 9 and Madison OOH with 8; Street Talk – A Signpost India company topped the Gold wins with 4

The role of OOH is to catch the Consumers Imagination: Ashish Vidyarthi

In OOH News By Mohit Manghani - July 29, 2019

The versatile actor explained that the OOH industry needs to create OOH Lala experience for consumers