Veet hits the streets as summer sets in

In Campaigns By M4G Bureau - April 05, 2017

Laqshya Solutions has planned and executed the Veet three-week, multi-city campaign

Oriental Insurance dominates Delhi Metro Line II

In Campaigns By M4G Bureau - April 03, 2017

eg. communications has executed a three-month campaign of Oriental Insurance that entailed wrapping the Delhi Metro rakes running on Line II (Samayapuri Badli to Huda City Centre)

Australia's oOh!media, CommBank collaborate to use real client data for campaign

In Digital OOH By Rajiv Raghunath - March 28, 2017

Answers to a series of questions about real challenges facing Australians are being collected via CommBank ATMs and online as part of the bank's'CAN' brand campaign. They are appearing on over 1,100 of oOh!'s digital screens in CBD office towers, cafés, airports, retail centres and on large format roadside billboards.

Zee Kannada's'Sa Re Ga Ma Pa' calls the tune in the outdoor

In Campaigns By Satarupa Chakraborty - March 22, 2017

The 13th season of the channel's popular music show goes to 30+ towns of Karnataka through an OOH campaign executed by Ecosys OOH

Oppo makes a big impression at IGIA with expansive F1s Selfie Expert campaign

In Gallery By - March 14, 2017

Fiat's Urban Cross slips into cruise mode on OOH tracks

In Campaigns By Satarupa Chakraborty - March 14, 2017

Ecosys OOH planned and executed the high-decibel campaign

Skipper hits the streets to showcase its water pipes

In Campaigns By Nabamita Chatterjee - March 01, 2017

The campaign covered West Bengal (Kolkata, Siliguri, Malda, Bankura, Birbhum, Bardhaman, Midnapore ,Murshidabad and 24 Parganas), Delhi NCR, Telengana, Punjab, Bihar and Gujarat

RBL Bank reinforces'Apno Ka Bank' proposition, promotes cashless transactions

In Campaigns By M4G Bureau - February 28, 2017

MOMS Outdoor Media Solutions, planned and executed 10-15 day campaign.

Harpic goes outdoor to propel the hygiene drive

In Campaigns By Satarupa Chakraborty - February 27, 2017

The media plan and creatives for this campaign were planned by Laqshya Group, highlighting the differentiators of Harpic Red and Blue offerings. A mix of billboards, bus shelters, pole kiosks and unipoles were used in tandem with the Area Prioritizer software to build the most impactful visibility for the campaign.

Oppo makes a big impression at IGIA with expansive F1s Selfie Expert campaign

In Campaigns By Satarupa Chakraborty - February 23, 2017

The smartphone brand took over the most vantage, premium sites at T3 & T1 to showcase its compelling camera phone to a large high-flying target audience