Connect with us

Campaigns

RBL Bank reinforces’Apno Ka Bank’ proposition, promotes cashless transactions

MOMS Outdoor Media Solutions, planned and executed 10-15 day campaign.

Published

on

RBL Bank Ltd, one of the oldest private sector banks in India, launched an OOH campaign to reinforce its brand presence in and around the bank’s branches, main arterial roads and connectors in the target cities. The bank, which offers a wide range of banking products and services categorised largely in five verticals – Corporate & Institutional Banking, Commercial Banking, Retail Banking, Agriculture & Development Banking and Financial Markets – sought to connect with SEC AB in the 26-50 age group.

MOMS Outdoor Media Solutions planned and executed 10-15 day campaign. The OOH firm opted for high impact sites for the campaign that included billboards, gantry, bus back panels, and mall facades on key arterial routes and in corporate hubs, and decided to go with three different creatives for the three target cities – Mumbai, Delhi and Bengaluru.

Commenting on the campaign rollout, Jayesh Yagnik, MOMS Outdoor Media Solutions, said: “The idea was to create awareness of the brand on the main arterial routes, high traffic junctions and connectors. We took all large format media at high-end touchpoints in the metro cities. We are glad to be associated with a brand like RBL Bank and look forward to achieving many more milestones for the brand.”

Advertisement
Advertisement

Current Opening

Sales Manager – AdZ (Digital Advertising)

Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...

Onboarding Specialist

Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...

Operation Manager

Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...

Senior Copy Editor

No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...

Sales Specialist at BajuGali (OOH Advertising Company)

At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...

Multiple Openings – Bright Outdoor Media (Business Development Manager, Admin & HR Manager, Sales Executive)

BRIGHT OUTDOOR MEDIA LIMITED SINCE 1980 JOB VACANCY: Business Development Manager (Media Selling Exp. is a must) Admin & HR...

Sales Executive – Street Furniture/Transport

Job description – Sales (Street Furniture/Transport)  Location – Delhi, Mumbai, Chennai Designation & Compensation – Will depend on the candidate...

Sales Executive cum Coordinator, OOH Media

Key Responsibilities 1. Sales Execution Lead Generation and Prospecting Client Meetings and Presentations Sales Negotiation and Closing Reporting and Forecasting...

More Current Opening
Advertisement

Media Owners

Advertisement
More Media Owners

Showcase

DOOH

Trending

Copyright © 2025 media4growth. All pages of the Website are subject to our terms and conditions and privacy policy. You must not reproduce, duplicate, copy, sell, resell or exploit any material on the Website for any commercial purposes.