Results For "Boost"
64 News Found
Kolkata Metro exploring new ways to boost ad revenues
In OOH News By M4G Bureau - July 24, 2018
The Metro rail corporation has engaged Indian Institute of Management- Calcutta to study and come up with viable avenues for more non-fare revenue earnings
Virat Kohli & PUMA team up to boost ‘Come Out and Play’ movement
In Campaigns By M4G Bureau - June 19, 2018
The on-ground activation is conducted on 18th of every month to promote physical fitness
Imagination Delivered adopts greener technology with EFI LED UV printer installation
In OOH Solutions By M4G Bureau - May 10, 2018
The printing firm boosts its efficiency with the environment-friendly installation to meet the upcoming demands in fleet & vehicle graphics, billboards, outdoor signage and many new materials and applications
IGIA T2 traffic growth likely to boost advertising at the terminal
In OOH News By M4G Bureau - March 20, 2018
With Indigo and Spicejet flights shifting operations to Terminal 2 of IGIA, more brands are likely to be drawn to the advertising opportunities at the terminal, considering an additional 120 odd flights will be operating from there
‘Business consolidation augurs well for OOH’
In OOH News By M4G Bureau - February 16, 2018
OOH leaders observed at the Karnataka Talks OOH conference held in Bengaluru that consolidation of OOH business will usher in improved across-the-board industry compliance, increase media rates and boost client confidence in the medium
Surging traffic volumes at Patna airport expected to boost ad revenues
In OOH News By Bhawana Anand - February 08, 2018
However, the ad volumes are expected to increase in the coming months with the completion of a new passenger terminal and commencement of 24-hour operations
Boost gets young talent to ‘Play A Bigger Game’ with badminton pros
In Campaigns By M4G Bureau - December 21, 2017
Boost will bring to life the platform of ‘Play A Bigger Game’ with a live activation called Play The Pros @ PBL’18 wherein select kids will get a chance to Play A Bigger Game by rubbing shoulders against PV Sindhu & Carolina Marin
SDMC invites bids for ad rights on unipole sites, toilet blocks, cycle shelters
In OOH News By M4G Bureau - December 12, 2017
Bids to 3 separate tenders to be submitted between December 29 and January 5; SDMC is proactively opening up the advertising avenues in its bids to boost the body’s advertising revenues which have grown significantly over the last year and more
Manyavar & Mohey make a fashion statement on JCDecaux street furniture
In Campaigns By M4G Bureau - December 06, 2017
The campaign, planned and executed by Kinetic India, is running on JCDecaux Booster Network that provides powerful frequency ideal for enhancing Manyavar and Mohey’s brand recall and brand fame
‘We are definitely in support of Digital OOH media’
In Viewpoints By Bhawana Anand - September 27, 2017
Archaic regulatory norms are cited among the key barriers to digital OOH media expansion in India. The positive development is that civic bodies like South Development Municipal Corporation (SDMC) are warming up to the idea of creating an enabling policy environment for DOOH to flourish. In a conversation with Bhawana Anand of Outdoor Asia, Prem Sankar Jha, Deputy Commissioner, SDMC spoke about the body’s outlook on DOOH media. He also touched upon the various new initiatives planned by the authority to boost OOH advertising in the city. Edited excerpts of the interview: