Top honour for Xperia Group at Goafest’s Media Abby awards

In Digital OOH By M4G Bureau - May 29, 2023

The OOH experiential agency won Gold in Innovative Use of Cinema

Media Owner or Agency?

In Viewpoints By Vasant Jante - May 19, 2023

The constant blurring of lines between media owning business and specialist agency functions is seemingly redefining the roles of the key constituents of OOH business. Vasant Jante, Founder & MD, VJ Media Works shares his perspective on this changing business landscape.

ideacafe.agency appoints Y Srinivas Raju as Chief Strategy Officer

In OOH News By M4G Bureau - May 08, 2023

Srinivas Raju was earlier with Posterscope India as Head of Data & Insights

Leading Delhi-based agency executes extensive BJP campaign in Karnataka ahead of state assembly polls

In Campaigns By M4G Bureau - May 01, 2023

Multiple OOH formats have been used for the campaign

Making haste, slowly

In Digital OOH By Rajiv Raghunath - April 11, 2023

Specialist agency heads take stock of how pDOOH is shaping up in India

ideacafe.agency appoints Fabian Trevor Cowan as Chief Growth Officer

In OOH News By M4G Bureau - April 03, 2023

Fabian He brings with him over 27+ years of professional experience.

Indian OOH industry luminary Nabendu Bhattacharyya launches ideacafe.agency

In OOH News By M4G Bureau - March 27, 2023

ideacafe.agency will concentrate on building ideas and content across the spectrum of the brand communications, says the founder

Laqshya Media Group expands its agency business in UAE & Gulf, appoints Elie Hankash as Head of Dubai office

In OOH News By M4G Bureau - February 21, 2023

The new Dubai office will serve as a hub for Laqshya Media Group's operations in the UAE and Gulf region, offering a full range of services, including out-of-home media planning, buying, digital solutions, and experiential marketing.

Senco Gold & Diamonds invites pitch for media AOR agency

In OOH News By M4G Bureau - January 10, 2023

We are looking for a media planning and buying agency partner who can help us achieve our marketing goals and reach our audience effectively, says Suvankar Sen, MD & CEO, Senco Gold & Diamonds

Adway bags ad rights at Kathgodam railway station

In OOH News By M4G Bureau - January 05, 2023

Adway is part of Dehradun-based Adorn Advertising Agency