OOH News
OAA 2024 contest opens today, EY once again Tabulation Partner
By Rajiv Raghunath - April 01, 2024
OAA 2024 has 7 award categories, 27 sub-categories
‘OOH Audience metrics a must for data-driven decision-making’
By Rajiv Raghunath - March 29, 2024
Highlights from a WOO Africa Forum panel discussion involving Gideon Adey, CEO, GurOoh, Trish Guilford, General Manager, OMC, Sanna Fourie, Specialist - Client Solutions, Ask Afrika, and Daniel Wong Chi Man, Global Service Line Lead Audience Measurement, IPSOS
‘Sustainability is core to OOH’
By Rajiv Raghunath - March 29, 2024
Key takeaways from a session on sustainability at the WOO Africa Forum
UK’s Global inks 10-yr deal with BT, set to turn legacy payphones into digital units
By M4G Bureau - March 29, 2024
Global will also continue to represent BT’s street furniture advertising sales for the next decade
Publicis India appoints Aman Mannan and Shitu Patil as Joint National Creative Directors
By Sakshi Sanghavi - March 28, 2024
The agency reaffirms the commitment to foster innovation and delivering exceptional creative solutions across its brand portfolio
OAA 2024 contest will be open for entries from April 1, new award categories introduced
By M4G Bureau - March 28, 2024
Entries to be submitted online latest by May 15
Nigeria’s OOH Academy teams up with NYSC Lagos State Chapter to introduce corps members to OOH job opportunities
By Rajiv Raghunath - March 28, 2024
The job roles are diverse, from creative design to campaign management
Madison Media, Wavemaker India lead OOH victories at EMVIES 2024
By Sakshi Sanghavi - March 27, 2024
The esteemed event gathered industry leaders and creatives to celebrate advertising excellence on March 22
OOH Academy Nigeria to hold 2nd Location Intelligence Workshop in Lagos on March 28
By Rajiv Raghunath - March 27, 2024
The workshop aims to equip sales and marketing personnel with the essential data knowledge, negotiation techniques, and selling skills necessary to thrive in challenging market conditions
UB Media takes up title sponsorship of Canadian Out-of-Home Awards 2024
By Rajiv Raghunath - March 27, 2024
We are thrilled to once again play a significant role in driving innovation and progress in Canada, says Michael Minicucci, President & CEO of UB Media
