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Home » OOH News » OOH Academy Nigeria to hold 2nd Location Intelligence Workshop in Lagos on March 28

OOH Academy Nigeria to hold 2nd Location Intelligence Workshop in Lagos on March 28

By Rajiv Raghunath - March 27, 2024

The workshop aims to equip sales and marketing personnel with the essential data knowledge, negotiation techniques, and selling skills necessary to thrive in challenging market conditions

OOH Academy, a leading training and consulting agency in the Nigerian OOH landscape, will be organising the second edition of its highly anticipated Location Intelligence Workshop at LimeRidge Hotel in GRA, Ikeja, Lagos, on March 28.

OOH Academy has long been committed to driving knowledge sharing within the Nigerian OOH industry. With a mission to foster excellence and innovation, the academy introduced the first-ever Location Marketing Awards, recognising outstanding performances and contributions of media owners in the market.

The organization states in a note shared with Media4Growth that the focus of this year's Location Intelligence Workshop is on Sales and Marketing Leveraging Data, particularly crucial in the current economic climate impacting businesses across the country. The workshop aims to equip sales and marketing personnel with the essential data knowledge, negotiation techniques, and selling skills necessary to thrive in challenging market conditions.

The workshop will be addressed by industry luminaries Ajiborode Abiodun: Founder, Brand Management Academy (BMA), Former Acting Marketing Director for Coca-Cola Nigeria and Franchise Operations Director, Lagos; Rilwan Ajiferuke of Plural Media; Amina of MediaReach OMD; and Kingsley Onwukaeme, Founder of OOH Academy.

For registration and further details about the Location Intelligence Workshop, visit https://oohacademyng.com/l-i-w-2-0-registration/

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